NFL Championship Game Is a Super Time to Embrace the Value of Coaching – Cheetah Learning Explains Why

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When the Patriots and Giants play in Super Bowl XLVI, it’ll be déjà vu all over again for the coaches who faced each other in Super Bowl XLII. That prompted the Project Management Professionals (PMPs) at Cheetah Learning ( to offer a new free download titled “The Value of Coaching,” particularly since the game is being played on the first day of “International Coaching Week.”

Just in time for Super Bowl XLVI, the Project Management Professionals (PMPs) at Cheetah Learning ( have announced they are offering a new free download titled “The Value of Coaching,” an apt choice given that both coaches know what it’s like to stand on the podium after winning the big game.

Bill Belichick of the New England Patriots will be making his fifth Super Bowl appearance; Tom Coughlin of the New York Giants, his second. The date they meet: Feb. 5; coincidently, the first day of “International Coaching Week.”

What’s their secret as coaches?

Bill McCartney, former University of Colorado head coach (1982-94), describes successful coaching as “taking a player where he can't take himself.” McCartney should know: During his tenure, he went 93-55-5, winning three consecutive Big Eight Conference titles as well as a share of the national crown in 1990.

Michelle LaBrosse, Cheetah Learning’s CEO and founder, emphasizes that coaching isn’t just for athletes.

“There's a reason that top performing executives all over the world have coaches,” she notes, adding that, “Good coaching dramatically improves performance.”

The International Coach Federation surveyed 210 people who were working with coaches and asked about their impact: Nearly 99 percent of the respondents rated the investment as either “valuable” or “very valuable.”

Here’s a sampling from that study:

67.6 percent developed a higher level of self-awareness through coaching.

62.4 percent were smarter at goal setting because of coaching.

57.1 percent had lower stress levels with coaching.

“Coaching teaches you new ways to look at situations and offers different perspectives on the challenges you face as a project manager,” explains LaBrosse. “It's all about learning through mentoring – something that's valuable at every level in an organization.”

Throughout the month of January, the Cheetah Learning PMPs have highlighted the theme: “Project Management of Prosperity.” They’ve offered exclusive downloads, as well as Daily Tips, Tools and Deals, which have included discounts between 15 percent and 50 percent on Project Management-related courses and lessons.

Why the all-out effort? Because reliable indicators suggest that project management is a career with a future.

“There is a rapidly growing demand for Project Management Professionals to lead the world’s industries using effective Project Management techniques,” LaBrosse said, adding that Cheetah is equipped to help members of the workforce at every level, from novices to veterans.

In a competitive arena with 1,600 providers who are registered with the Project Management Institute (PMI), LaBrosse and Cheetah have excelled: PMI selected LaBrosse as one of the 25 Most Influential Women in Project Management in the World and, in October 2008, PMI recognized Cheetah Learning as Professional Development Provider of the Year for the significant contribution it made with its accelerated approach to teaching and doing project management.

Additional information about Cheetah and its various offerings is available at the following:

Facebook – Learn about new classes, locations and exclusive promotions at

Twitter – “Daily Tips to Keep You Tops” at

Cheetah Blog – “PM News You Can Use” at

Books – “Cheetah Negotiations,” “Cheetah Project Management” and “Cheetah Know How” at

LinkedIn – “Leveraging connections and capabilities.”

Also, the company offers the “PMP SmartStart Guide,” a free 25-page document that can be accessed after filling out a brief form at

For more information about Cheetah Learning and its training opportunities, call toll free in the U.S. at (888) 659-2013. Outside the U.S., call (602) 220-1263.

ABOUT: Cheetah Learning is a Project Management Institute Registered Education Provider and is International Association of Continuing Education and Training Certified. Cheetah was awarded the Project Management Institute Professional Development Provider of the Year for 2008 for the significant contribution it made to the field of project management with its accelerated approach to teaching and doing project management.


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