Retailer Achieves 678% ROI with Abandoned Shopping Cart Email Campaign

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View This RedEye Case Study Outlining the Success That Catalog Retailer Clifford James Received

“Significant improvements in deliverability, click through and order rates attributed to a 154% revenue increase with a 678% ROI.”

RedEye has released a case study outlining the success that catalog retailer, Clifford James has achieved using an abandoned shopping cart behavioral email campaign. This retailer needed to gain a better understanding of their online customer behavior across its portfolio of ecommerce websites in order to improve conversions and sales. The case study is available for review at

“This abandoned shopping cart behavioral email campaign achieved great success within the first three months,” said Brian McConnell, RedEye US Commercial Director. “Significant improvements in deliverability, click through and order rates attributed to a 154% revenue increase with a 678% ROI.”

Research shows 70% to 85% of users abandon their online shopping carts, resulting in lost revenue. In the US, it is estimated $18 billion is lost from shopping carts being abandoned, and the vast majority of ecommerce brands do nothing to recapture these lost sales. RedEye's Behavioral Email on Demand product can help your company remarket to these users and achieve a 20% conversion rate.

You can try this remarkable service free for 30 days by visiting There you will find five easy steps to improved sales and you can select from your business sector - retail, travel and leisure or finance. Improving your conversion rates is just a sign-up away. This is a cost-effective solution to managing your customer acquisition costs. For more information on the 30 day unconditional free trial offer please visit or call 1-800-291-1327.

About RedEye
Established in 1997, RedEye is the leader in behavioral email marketing solutions. RedEye offers an integrated service of web analytics, email marketing and website usability focusing on analyzing user behavior to increase online conversion and improve customer return on investment. RedEye assists global companies specializing in the insurance, retail, non-profit and financial services industries in growing their ecommerce business. RedEye has offices in the United Kingdom, Germany and the United States. RedEye offers an unconditional 30-day free trial visit to enroll. For more information please contact the New Jersey-based office at 1-800-291-1327. Follow us on Facebook and Twitter.


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Maria Alves-Schemetow
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