“The portable FLASQ bottles chill quickly, are shatter-proof and make the post-game party clean-up easy by simply disposing of them in the recycling bin,” said Jennifer Schreiber, partner and vice president of sales and marketing for JT Wines.
St. Helena, Napa Valley, Calif. (PRWEB) January 25, 2012
The Super Bowl stage is set. Next step, wrap up the party menu. With Super Bowl Sunday ranked as the second biggest day for food consumption in the United States, it naturally creates the opportunity for great wine with good friends. FLASQ Wines fits the bill for game day with its signature, screw cap aluminum half-bottles.
Created by St. Helena, Calif.-based, JT Wines, FLASQ is Great Wine, Any Time and available in more than 30 states across the country at select leading retailers as Total Wine & More, Whole Foods Markets, QFC, Fred Meyer, Famima!! and Farm Fresh. FLASQ is the first domestic wine packaged in 100% recyclable, aluminum bottles (two generous glasses). “FLASQ Wines is ideal for sports fans,” said Jennifer Schreiber, partner and vice president of sales and marketing for JT Wines. “The portable bottles chill quickly, are shatter-proof and make the post-game party clean-up easy by simply disposing of them in the recycling bin.”
“Also, wine can be overlooked in the Super Bowl beverage equation leaving the growing number of wine drinkers to opt for beer or soft drinks,” continued Schreiber. “According to a recent Gallup poll, the consumption gap between wine and beer is narrowing with both now settling at around 35%. You’ll be the envy of party hosts once word travels you served this quality wine in eye-catching and fun bottles.”
Today, FLASQ features Chardonnay and Merlot blends from California’s prominent Monterey and San Luis Obispo counties, and the new Cuvée Blanc calls Sonoma’s Alexander Valley home. The 375ml half-bottles generally sell for $6.99 each (varies by market). To find FLASQ at local retailers, please visit http://bit.ly/vqUfWP.
About FLASQ Wines
Created by JT Wines of St. Helena, Calif., FLASQ Wines is the first line of domestic wines packaged in 100% recyclable and quick-chilling, 375ml aluminum bottles. With Chardonnay, Merlot and Cuvée Blanc varietals hailing from California’s renowned wine regions, FLASQ offers a convenient, socially responsible and fun approach to the enjoyment of wine. It’s Great Wine, Any Time. For information or online purchases, please visit http://www.FLASQwines.com. FLASQ Wines can also be found on Facebook and Twitter (@FLASQwines).