flipflop® Wines Announces “Give the Gift of Giving” Sweepstakes Winner

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Winner Will Travel with Soles4Souls to Distribute Shoes to Those in Need

We’re proud to offer our consumers this amazing opportunity to travel the world and to make a remarkable difference in the lives of others.

Today flipflop Wines (http://www.flipflopwines.com) announced the winner of the “Give the Gift of Giving” consumer sweepstakes launched in November 2011 in partnership with international shoe charity Soles4Souls (http://www.soles4souls.org). Winner Jodi Kegebein of Monroe, WI will receive a trip for four to an international destination with Soles4Souls, to “give the gift” of shoes to those in need.

“During the holiday shopping frenzy, it’s easy to forget that giving back is often more important than giving gifts. We’re proud to offer our consumers this amazing opportunity to travel the world and to make a remarkable difference in the lives of others,” said David Georges, vintner, flipflop Wines.

flipflop Wines launched the “Give the Gift of Giving” sweepstakes on November 1, 2011 to encourage people to remember the importance of charity during the holiday season. Since launching last year, the flipflop brand has partnered with Soles4Souls to provide footwear to the less fortunate.

As flipflop Wines celebrates its first birthday, it will continue its groundbreaking partnership and proceeds from the sale of flipflop wines will continue to benefit the Soles4Souls. In addition to its own contributions, flipflop has spread awareness of the charity through programs like the “flippin’ good deeds Challenge” and the “Give the Gift of Giving” Sweepstakes.

flipflop Wines, distributed by Underdog Wine & Spirits, are a collection of expressive, well-balanced wines that deliver great value. With ten varietals, including Cabernet Sauvignon, Chardonnay, Merlot, Moscato, Pinot Grigio, Pinot Noir, and flipflop Bubbly, there is a flipflop wine for everyone. For more information on flipflop wines, visit flipflopwines.com.

About Soles4Souls
Soles4Souls collects new shoes to give relief to the victims of abject suffering and collects used shoes to support micro-enterprise efforts to eradicate poverty. Soles4Souls’ other two divisions, Clothes4Souls and Hope4Souls, provide the same relief and support through clothing and other necessities. Donating parties are eligible for tax advantages. Visit giveshoes.org , clothes4souls.org , or hope4souls.org for more information.

About Underdog Wine & Spirits
Underdog Wine & Spirits, an unleashed unit of The Wine Group, is the champion of emerging brands for the new millennium: the "underdogs" of the sometimes stuffy wine and spirits world. We work with domestic and international producers to craft unique adult beverages that are a breed apart. The home of Cupcake, FishEye, flipflop, Big House and Octavin Home Wine Bar, our portfolio includes many of today's most dynamic growth brands. Visit http://www.UDWS.com for more information.


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Leslie Nash
Seymour PR
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