Bella Ideale Diamonds Appoints Secretary Treasurer

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Bella Ideale Diamonds, an on-line diamond and jewelry retailer, appoints Cheryl L. Buchanan as Secretary Treasurer of the company.

Bella Ideale Diamonds, a Carlsbad, CA an on-line retailer of discounted fine jewelry, appoints Chery L. Buchanan as Vice President Secretary Treasurer effective February 1, 2012. Mrs. Buchanan will oversee all accounting functions and will serve on the Finance Committee. Mrs. Buchanan has extensive accounting and finance experience having served in a variety of accounting positions in the optical and financial services business sectors. Mrs. Buchanan has a Bachelors Degree in Accounting from California State University Pomona and will perform her duties at the corporate offices of Bella Ideale Diamonds in Carlsbad, CA.

Bella Ideale Diamonds, also known a s "BI Diamonds" is an Internet jewelry retailer and diamond investment advisor that sells diamonds and fine jewelry at discounted prices. To provide the highest standards of professional service BI Diamonds' staff consists of Graduate Gemologists and a graduate from the American Institue of Diamond Cutting.

For additional information please contact the company at 855-261-1160 (toll free) or info(at)bidiamonds(dot)com. Corporate headquarters and Distribution Center are located at 2382 Camino Vida Roble, Carlsbad, CA 92011.

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Paul Buchanan