Jessica London® Launches New Fashion Collections for Spring 2012

Share Article

Jessica London® is gearing up for the spring/summer season by rolling out exclusive fashion collections that are specially designed to accentuate plus size curves.

New Spring Fashions from JessicaLondon.com

The Jessica London team has created excitement in the plus size industry with the launch of our new spring collections, providing women the beautiful designs and stylish options they have been challenged to find in their sizes."

Jessica London®, a plus size women’s fashion brand in the portfolio of Redcats USA’s OneStopPlus Group, is gearing up for the spring/summer season by rolling out exclusive fashion collections that are specially designed to accentuate plus size curves.

VIVA La Spring – Jessica London® celebrates Spring 2012 by taking a sunny adventure in style. This new collection has a “muy caliente” vibe with vibrant colors and the textural elements from the architecture of Old San Juan, adding boldness and flavor to any wardrobe. Featuring new hues, lighter fabrics, fabulous dresses, and tunics and denim to layer – VIVA La Spring provides essential fashion pieces to transition from winter to spring. Plus, the new collection showcases wardrobe pieces that are heating up the fashion runways – boho-chic, 70’s inspired silhouettes, sheers, dramatic drapes, chic escapes, maxi dresses and special occasion dresses.

Tranquil by Jessica London® – Tranquil is an exciting new collection launched exclusively by Jessica London®. With styles created by Jessica London®'s in-house design experts, these fashion must-haves bridge the gap between weekend looks and casual chic styles. Tranquil provides curvy women the kind of relaxed and comfortable, yet stylish looks that before now have not been available in plus size. The collection, designed to be worn for anything from lunch with friends to yoga class, includes thirteen mix-and-match pieces made of soft, breathable fabric that are perfect for an active lifestyle – stretch knit maxi dress, 2-in1 jersey knit top, cocoon cardigan, sharktail hoodie, and much more! And based on the overwhelming positive feedback from its customers, Jessica London® will continue to expand the Tranquil collection and add new pieces throughout the spring/summer season.

Patti’s Picks – Jessica London®’s favorite fashion guru ‘tells all’ on what she loves and what she knows customers want. Patti will hand pick spring and summer fashion pieces that will be highlighted in Jessica London® catalogs and online throughout the season, making shopping easy and more fun for everyday fashionistas!

“The Jessica London® team has created excitement in the plus size industry with the launch of our new spring collections, providing women the beautiful designs and stylish options they have been challenged to find in their sizes,” said John Mallon, Senior Vice President/General Brand Manager for Jessica London®. “Based on decades of plus size expertise, we have designed fashion pieces that enhance a woman’s curvy figure and adds that extra ‘splash’ to any wardrobe.”

Since 1997, Jessica London® has brought quality career, casual and special occasion fashion, plus classic, easy-to-wear separates, comfortable lingerie and shoes to women sizes 12 to 32, including petites and talls.

Customers can also visit JessicaLondon.com and order from Jessica London®’s 2012 Spring Collection, shop on the go via Jessica London®'s mobile site (m.jessicalondon.com), or download the iPad app and find that perfect outfit!

Plus, fashionistas and fans can stay up-to-date with the latest Jessica London® styles and trends via the brand's official blog, Facebook and Twitter pages, as well as OneStopPlus.com®’s online web magazine created to share fashion tips, hot trends and new must-have products.

OneStopPlus.com® is the #1 destination to shop for plus sizes, an online marketplace featuring thousands of brands and products that are specifically targeted to plus size customers. Proprietary brands in the OneStopPlus portfolio include: OneStopPlus.com®, Woman Within® (WomanWithin.com), Roaman's® (Roamans.com), Jessica London® (JessicaLondon.com), Full Beauty (fullbeauty.com), KingSize® (KingSizeDirect.com), BrylaneHome® (BrylaneHome.com) and Bargain Catalog Outlet - BCO® (BCOutlet.com).

About Redcats USA
Redcats USA is a dynamic, web-driven home-shopping leader with numerous successful brands and specialized e-commerce sites in its portfolio: OneStopPlus.com®, AVENUE®, Woman Within®, Jessica London®, Roaman's®, fullbeauty.com, KingSize®, BrylaneHome®, Bargain Catalog Outlet – BCO®, The Sportsman's Guide® , Bargain Outfitters®, Boating Savings®, Work Wear Savings®, TGW.com - The Golf Warehouse®, Baseball Savings®, Softball Savings® and Soccer Savings®. Redcats USA offers a wide range of value and quality driven merchandise categories, including men's and women's plus-size apparel, home and lifestyle products, and sporting goods/outdoor gear. Redcats USA is a Redcats company.

About Redcats
Redcats is a leading worldwide online retailer for fashion and home furnishings. The group gathers 17 European and US based brands in 31 countries: Avenue®, Woman Within®, Jessica London®, Roaman’s®, KingSize®, BrylaneHome®, OneStopPlus.com®, The Sportsman’s Guide®, TGW.com - The Golf Warehouse®, Ellos, La Redoute, Vertbaudet, Cyrillus, Somewhere, Daxon, Stella McCartney Kids and Castaluna. In 2010, Redcats generated 3.436 billion euros of sales including 54% on Internet and employs over 14,000 associates. Redcats distribution network combines more than 70 e-commerce sites, nearly 600 stores and around 30 catalogues for 26 million active customers. Redcats is a PPR Company. For any further information: http://www.redcats.com

Contact Information
Karen Davis
Corporate PR & Communications
Redcats USA
Karen.davis(at)redcatsusa(dot)com
212-502-9315

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Karen Davis
Visit website