Hunt Valley, MD (PRWEB) October 11, 2012
In the past few years, smartphone consumers were typically defined as either “Blackberry users” or “iPhone users.” While Apple continues to succeed, a recent article from CNBC reports that Blackberry producer, Research in Motion (RIM) has struggled to keep up with industry trends as other companies, such as Samsung, continue to compete against the iPhone. However, the article also notes that RIM’s plans to release the Blackberry 10 have many speculating whether the new device will help redefine the company as an industry leader. In addition, the company has changed internal operations—including efforts to outsource device repair—to help improve revenue drops. ACS Industrial Services is one company working within the electronics repair industry and notes that Blackberry has to make a lot of changes to reclaim its power in the market.
In the article, RIM CEO Thorsten Heins addresses shareholder concerns following a 43 percent drop in revenue in the first quarter to $2.8B. ACS Industrial Services notes that this drop may be in fact due to the company’s inability to keep up with consumer demands and technology trends. The staff at ACS Industrial Services specializes in repairs for many modern devices, including those with touch screens – a feature that RIM has not capitalized in previous Blackberry models. According to the article, “In an effort to help capture some of the smartphone market in the U.S. and elsewhere, RIM is rolling out the touch interface on the Blackberry 10 first, before the company launches the new phone with a keyboard.”
In addition to technological advancements, Heins explains many changes within RIM to help encourage company profits. He states that in addition to layoffs, “RIM is working to cut down on levels of management across the company and is outsourcing repair operations and realigning marketing and sales.” Having worked with several electronics manufacturers in terms of repairs, ACS Industrial Services notes that outsourcing repairs may offer some potential cost-saving benefits. However, if the company fails to deliver a superior product, fixing repair protocol will not solve its current financial problems.
In a recent press statement, ACS Industrial Services concludes, “Blackberry was a real game-changer when they first launched, but they have got some catching up to do, as CEO Heins pointed out.”
ACS Industrial Services, founded in 1999, provides expert commercial and industrial electronics repair. The trained and qualified representatives at ACS Industrial Services handle repairs for LCD and CRT monitors, power supplies, touch screens, industrial and printed circuit boards, light curtains, test equipment, servo motors and drives, CNC equipment, encoders, Spindle, AC, DC, and VFD drives, PLCs, medical monitors, and telecom equipment. With locations in Hunt Valley, Maryland and Hickory, North Carolina, ACS Industrial Services repairs equipment for a wide range of clients, including Fortune 500 companies and sole proprietors.