eInstruction® Names Elite Judging Panel of Industry Leaders for Flip Your Classrom Makeover Video Contest

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Established Education and Technology Industry Professionals to Aid in Selection of 2012 Contest Winners

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Each individual offers distinct experiences and a shared passion for education and technology that make this group ideal for rewarding significant technological upgrades to worthy, creative teachers and students.

eInstruction, a leading education technology company, today announced the judging panel for the sixth annual Flip Your Classroom - eInstruction Classroom Makeover Contest. Comprised of recognized leaders in the fields of education and technology, the panel will aid in the selection of three classrooms to be awarded a prize package of cutting-edge educational technology for demonstrating how they would use technology to enhance their learning experience in the classroom. For consideration, videos must be submitted to the official contest website, http://flipyourclassroom.einstruction.com, no later than 11:59 p.m. PST on October 26, 2012.

Members of the 2012 Classroom Makeover Contest judging panel are:

  • Mario Armstrong - Emmy-award winning radio and television technology talk show host, commentator and digital lifestyle expert, and founder of the education technology site TechTechBoom! Mario is a technology contributor to NBC’s TODAY Show, and he appears regularly on CNN, CNBC, NPR’s Morning Edition and PBS to discuss how technology impacts society and business. Mario is passionate about engaging and educating youth to pursue STEM (Science, Technology, Engineering and Math) academics, and hosts presentations in schools across the country to excite students about STEM careers.
  • Ellen Bialo - Founder and President of Interactive Educational Systems Design (IESD), Inc., in New York City—recognized in the educational technology and publishing communities as a leader in research, analysis, instructional design consulting, and materials development. IESD conducts research on educational programs and products (both technology- and print-based) and provides a variety of consulting services related to their development, evaluation, implementation, and marketing. Among her many accomplishments, including the QED Pinnacle Mentoring Award for her work in mentoring young professionals in the education marketing field, Bialo has collaborated on the design of award-winning educational software programs for clients, including Disney Interactive, Scholastic and Follett.
  • Jim Bowler - President and CEO of Adaptive Curriculum, Bowler leads the education solutions company in its mission of using digital-age tools to engage students and improve math and science achievement. Before joining the Adaptive Curriculum team, Bowler held leadership positions at Epsilen, Harcourt Connected Learning, Classroom Connect, and Computer Curriculum Corporation. Bowler also spent more than 15 years in K-12 education as a teacher and administrator.
  • Kevin Hogan – Prior to working at Technology & Learning, where he serves as the editorial director, Hogan served as the executive editor for Scholastic Administr@tor and the senior editor for MIT Technology Review. Hogan also previously served as the features editor for Business 2.0.
  • Doug Levin - The executive director of the State Educational Technology Directors, Levin was named one of the top 10 most influential people in EdTech in 2011 by Technology & Learning. Levin boasts years of policy and research experience and previously worked with the National Association of State Boards of Education, the American Institutes for Research, and Cable in the Classroom. He also was the primary author of the Pew Internet study, The Digital Disconnect, which focuses on the impact of the internet on student learning.
  • Stephen Noonoo – Currently the associate editor of T.H.E. Journal, where he edits the magazine's K-12 Mobile Classroom newsletter. Previously, Noonoo has worked as a nonprofit grant writer and a healthcare journalist. His work has appeared in more than half a dozen education, health, and business publications.
  • Punya Mishra - A professor of Educational Psychology and Education Technology at Michigan State University, Mishra directs the Master of Arts in Educational Technology program. He is the developer of the Technological Pedagogical Content Knowledge (TPACK) framework with Dr. Matthew J. Koehler. He is widely published in academic journals and is a much sought after keynote speaker. He was recently recognized by Technology & Learning as one of the 10 most influential people in educational technology.
  • Mark Stevens – GM for NEA Academy for the National Education Association Member Benefits Corporation. Stevens is responsible for development of professional products, management of the marketing and sales of the NEA Academy, new products and programs media and sponsorship sales program for NEA. He also serves on the Board of Directors for the Florida Education Technology Conference (FETC).
  • Tanya Roscorla – Roscorla has served as managing editor of the Center for Digital Education—formerly Converge Magazine— since 2009. A journalism graduate of California State University, Chico, Roscorla received academic honors in general education and also held posts at the Auburn Journal, The Orion, and the Redding Record Searchlight. She currently covers education technology in the classroom, behind the scenes and on the legislative agenda.
  • Linda Winter – Winter is the president of Winter Group, a communications and research firm established in 1978. Winter Group provides technology developers, publishers, and other organizations with a range of marketing and creative services focused on the K-12, higher education, library and publishing market segments. A graduate of Northwestern University and the University of Denver, Winter is a frequent panelist and speaker at national education conferences.

The 2012 Flip Your Classroom - eInstruction Classroom Makeover Contest invites classes in the U.S. and Canada (excluding Quebec) to submit short, creative music videos demonstrating how they would use technology to enhance their learning experience in the classroom. On October 31, 2012, five finalists in each of three grade categories (grades K-5; 6-8; and 9-12) will be selected and the general public will vote for the best submissions through December 7. One grand prize winner will be announced for each grade category on or around December 11, 2012.

“eInstruction is thrilled to partner with this year’s panel of established educational industry leaders for our annual Flip Your Classroom contest,” said Shelly Bodine, vice president of marketing at eInstruction. “Each individual offers distinct experiences and a shared passion for education and technology that make this group ideal for rewarding significant technological upgrades to worthy, creative teachers and students.”

Videos will be judged based on effective use of technology, portrayal of teachers and students working together, and overall creativity and spirit. Winners will receive a suite of products from eInstruction and classroom technology from partner companies Adaptive Curriculum, Fablevision, InFocus, and Starrmatica.

Prizes will vary based on the grade level of the winning classrooms. In addition to the classroom technology, eInstruction will provide funds for a celebratory party for each of the winning schools.

For complete rules and guidelines for participating in the Flip Your Classroom - eInstruction Classroom Makeover Contest, visit http://flipyourclassroom.einstruction.com.

You can also follow the 2012 Classroom Makeover contest on Facebook at http://www.facebook.com/einstruction and Twitter at http://twitter.com/einstruction/ and #FlipClassroom.

About eInstruction®
eInstruction is a leading education technology company dedicated to providing interactive teaching and learning technology and services that help educators drive academic progress every day, and give administrators the ability to monitor, aggregate, and analyze student performance data. The company offers educators a family of software, student response systems, fixed interactive whiteboards, mobile interactive whiteboards, professional development, and content.

eInstruction’s research‐based solutions have been shown to increase student engagement and achievement while providing real‐time feedback and performance data to educators and administrators. Millions of students, teachers, and professors use
eInstruction® technology in 600,000 K‐12 classrooms and more than 500 higher education institutions around the world. Available in more than 40 languages, eInstruction® technology is enhancing education in over 90 countries worldwide.

eInstruction has its global headquarters in Scottsdale, AZ and remote offices in Denton, TX; Fort Wright, KY; and Paris, France.

To learn more about eInstruction, please visit http://www.einstruction.com. For media inquiries, please contact Amy Bowman at Stanton Communications at (410) 727‐6855 or abowman(at)stantoncomm(dot)com.

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