ALLTALLS Launches New E-Commerce Site Aimed at Tall Shirts Market

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Lloyd Hassell believes he has the answers when it comes to designing tall shirts.

Studies show that tall men enjoy some advantages in life as a result of their height. However, they don't always enjoy the experience of shopping for new clothes. Retailers in the big and tall category don't necessarily cater to the tall segment of the market. In truth, the majority of shoppers at such stores are more often 'big' rather than 'tall.' When looking for tall shirts, it is important for them to find garments that are designed to fit just right. Too often this is not a simple task for the vertically gifted. Finding great clothes for a tall man shouldn't be a tall order. Now, thanks to a shirt designer with an interesting new online store that debuted recently to solve that problem, it isn't. The offerings at ALLTALLS are dedicated exclusively to tall men, who stand 6’-6” through 6’-11” tall.

While studying menswear design at The Fashion Institute of Technology in New York in the early 80’s, Lloyd Hassell developed an interest in designing a clothing line geared for tall men. He believes that the tall shopper has been vastly under served by retailers and designers for too long. "I’m 6'-7", and I know how frustrating it is to have such a hard time finding shirts that look good and fit right when you're this height," says Mr. Hassell, designer and owner at ALLTALLS. Growing up he took cues from a father who was always well dressed and looked great in his clothes at 6’-6” tall due in part to relying on custom clothes. Lloyd says without a doubt that his is a business he always believed could fill a void in the ready to wear marketplace for tall consumers. When asked why launch the new site now? Hassell explains, "I've wanted to do this for years and finally decided to make it a reality."

Taking what he calls ‘a chance’, Mr. Hassell used his own funds to establish ALLTALLS in the fall of 2011. He then spent the next several months developing the site and putting all of the logistics to run the business in place. He designs all of the shirts using his own measurements as the basis for the actual patterns as opposed to ordinary industry standards to do the same. He believes the process ensures an excellent fit for tall men like him. 100% of the shirts are made in the U.S. in a shirt factory that has been in business for 80 years with a good reputation.

The focus of his new company is to build loyalty with tall consumers by offering small selections of quality merchandise and solid customer service. Talent and passion for creating stylish shirts for tall men is what Mr. Hassell hopes sets ALLTALLS apart in the big and tall arena. Pay them a visit at http://www.alltalls.com.

Contact: Lloyd Hassell | 646.228.4725 | lloydhassell(at)alltalls(dot)com

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Lloyd Hassell
ALLTALLS
646 228-4725
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