The UNIVERSITY of ROCK Puts On A RockShow To Remember

Share Article

A Los Angeles based music school is helping kids unleash their inner Rockstar with their one of a kind RockShow concert program

News Image
Having a kid that's a total beginner go from his bedroom to playing a concert in front of almost a hundred people is not only a huge confidence builder, but an experience he'll treasure for a lifetime.

Headquartered in the entertainment capital of the world, UNIVERSITY of ROCK (UROCK for short) has launched a concert program that is set out to fulfill every kids fantasy of what it's truly like to be a Rockstar.

This past summer, the hip music school rented out the entire top floor of The Federal Bar in North Hollywood for a whole afternoon to mark the launch of their first ever concert program RockShow.

The concert incorporated:

  • an exclusive red carpet photoshoot
  • VIP backstage passes
  • a UNIVERSITY of ROCK merch booth
  • a larger than life MC that looked like a character off Guitar Hero
  • featured performances by UROCK students mixed with special guest performances by established rock bands in the industry

"We wanted to take a traditional recital format and put it on steroids", said 24 year old UROCK Founder/CEO Jon Kim. "Our brand is all about going over the top and to get people talking about their experience with us. I had parents tell me after the concert that this was one of the biggest highlights of their kids life. Having a kid that's a total beginner go from his bedroom to playing a concert in front of almost a hundred people is not only a huge confidence builder, but an experience he'll treasure for a lifetime."

Having started in Jon Kim's studio apartment in 2009, the UNIVERSITY of ROCK specializes in teaching kids/teens ages 5-18 offering private in-home lessons in guitar, bass, drums, keyboard, and vocals. UROCK currently operates 6 branches along the westcoast alongside an international branch in South Korea. The school, known for their highly personalized in-home lessons and RockShow concert program has grown almost entirely by word of mouth with hardly any money spent on advertising.

While most music schools take a traditional approach to teaching, UROCK focuses on making lessons as fun and interactive as possible by incorporating their trademark ROCK Curriculum into lessons.

For more information and to schedule a free 30 minute music lesson, please contact 1-888-321-UROCK (8762) or visit http://www.universityofrock.com

For information on attending the upcoming RockShow in December, please email jk (at) universityofrock (dot) com

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jon Kim
Follow us on
Visit website

Media