New York, New York (PRWEB) October 18, 2012
KC Health, a health and wellbeing marketing and communications firm, will launch a series of marketing webinars, HerRules, to help health care marketers engage with women for better health and wellbeing. The first webinar will take place on October 25th at 1:00 pm EST for 30 minutes and will break down the myths and share the social media rules women have created and follow as they empower each other for better health and wellbeing.
The HerRules webinar will be led by Kelley Connors, MPH, President and Founder, KC Health and blogger advisor for the American Cancer Society. To magnify the role that women of all lifestages play as health influencers, Ms. Connors will be joined by Darryle Pollack, former TV journalist, breast cancer survivor, writer, and blogger advisor for the American Cancer Society. Darryle will share her expertise as a health influencer, cancer survivor and voice for women on-line during the webinar.
“One in every eight women will be diagnosed with breast cancer; making information about it one of the most commonly sought after health topics on-line today. Just as they rely on the expertise of their healthcare professional, women actively seek out the support and knowledge of other women for empowerment, information and inspiration during every step of their journeys,” says Darryle Pollack.
“Health care marketers have the social and digital tools today to empower women to be their own best health and wellness advocates. This is critical for brands and organizations who want to harness women as health care advocates, influencers and agents of change today, “ explains Ms. Connors, who also hosts a regular on-line radio show, Real Women on Health.
About KC Healthcare Communications
As health care reform takes hold, KC Health is The Brand Engagement Champion in health and wellbeing. The firm’s own Women’s Health Advocacy Network connects brands and organizations with health advocates and influencers to spark dialogue and inspire action. Their website is found at http://www.kc-health.com
About HerRules Webinar
“HerRules…and Your Tools in a Socially-Inspired World is an e-book, webinar and training workshop for health and wellbeing marketers to engage with women on any number of health or wellbeing issues, and especially midlife women’s health. The platform was developed with real world experience in social influence and with the Real Women on Health on-line radio show. The webinar can be accessed by going here to sign up.