San Carlos, CA (PRWEB) October 18, 2012
Zuberance, the leading social media marketing company powering Brand Advocates on Facebook, Twitter, LinkedIn, and elsewhere, today announced a ground-breaking lead generation solution that leverages highly-satisfied customers (AKA “Brand Advocates”) to generate “free” referrals from their social and business networks.
Zuberance’s new Advocate Referrals solution is not a tell-a-friend tool or pay for referrals tactic. It’s a complete referral marketing solution that enables companies to systematically:
Zuberance’s Advocate Referrals automates the entire referral lead process, from finding Advocates through capturing referrals generated from Advocates’ social and business networks.
Get More & Better Leads Fast
By systematically leveraging Advocates as referral lead sources, Zuberance enables companies to:
“Referral leads are the Gold Standard of leads, the Glengarry leads. These are the leads that marketers need and salespeople crave,” said Rob Fuggetta, Zuberance Founder & CEO. “Zuberance’s Advocate Referrals delivers thousands of qualified referral leads into the sales funnel, boosting sales fast,” he stated.
Marketers Struggling with Lead Generation
Marketers continue pouring billions of dollars (and about 40 percent of their budgets in many cases) into the singular pursuit of generating leads. Yet most lead generation programs produce only a handful of qualified prospects. Additionally, lead conversion rates (the percentage of leads that convert into sales) are less than one percent.
How Zuberance’s Advocate Referral Works
Advocate Referrals is a complete referral marketing system that includes A/B testing, back-end tracking, and automatic re-engagement of Advocates.
The Zuberance Advocate Platform automatically tracks which Advocates are sharing content and offers with their social networks; how many referrals have been generated; and the conversion rate for these referrals. A/B testing enables marketers to compare and analyze what offers or content being shared by Advocates are generating the most referrals. The Zuberance Advocate Platform also enables marketers to automatically re-engage Advocates to spur more sharing and referrals.
Marketers can choose from 30 ways to customize Zuberance’s Advocate Referrals solution. This enables marketers to capture unique, actionable insights about Advocates and people they refer.
Facts about Lead Generation
Zuberance is a social media company that power Brand Advocates. Zuberance’s award-winning Brand Advocate platform enables companies to systematically identify and energize their highly-satisfied customers (AKA “Brand Advocates”), driving measurable increases in referral leads, recommendations, and revenues. For more information, visit http://www.zuberance.com or follow Zuberance on Twitter @zuberance.