Riverside, California (PRWEB) October 18, 2012
The 12-page guide begins with the retelling of an incident that occurred in 2011 when a 47-year old man was attacked by two pre-teens at a crowded subway station. The guide recounts how multiple people watched the beating unfold, and a few even videotaped it, while no one intervened to help the victim or to call the police to stop the attack. In this factual introduction, the guide stresses the importance of understanding the “psychology of crowds” and informs readers of the guide’s purpose-- highlighting the need for practicing sound security tips outside of the home and, especially, in crowded environments.
In addition to understanding the psychology of people in crowded settings, Crowd Control’s table of contents reveals a range of other security topics. Such includes descriptions of different types of dangerous public emergencies, which the guide breaks down into sections detailing how one might increase chances of survival during each one of them. Some of the scenarios included are flash mobs, crowd crazes and stampedes, gang violence, terrorist attacks, and random acts of violence. In each of these sections, detailed security facts, information and advice is shared in an effort to alert the audience to the types of security responses needed to survive each situation.
Crowd Control ends with eight final survival tips which include things like moving slowly when in a crowd in order to avoid creating a stampede, mapping out alternative exits and helping others whenever possible, but only after one’s own safety has been secured. As with Home Security Store’s other publications, all information is offered in a straightforward and factual manner, which the company insists is not to frighten readers, but to enlighten them about ways to increase their own security, instead. Links to all of the data and information shared in the guide are also featured, which allows the reader further exploration of the subject.
Author Sara Lancaster helped create Crowd Control, Flash Mobs and Your Safety: How to Stay Safe in Public Spaces During an Emergency for Home Security Store. Lancaster was also commissioned to author a previous guide offered on the company’s DIY home security ecommerce site entitled Security Breach: A Burglar Is in the House and So Are You. Upon gathering information to include in Crowd Control, she shares that her biggest takeaway is, “to always call 911 and offer to help during a public emergency. It's scary how many people ignore what's going on around them. We all need to step in, even if we think someone else is helping.”
According to the guide, the Bystander effect is far too common in emergency situations involving a crowd. Individuals frequently avoid intervening or calling for help as they assume, instead, that someone else will. In Crowd Control this psychological effect is held responsible for crimes such as the 1964 death of Kitty Genovese who was stabbed to death in New York while 38 onlookers witnessed her attack, but did nothing. Blanco explains that this and other elements of crowd psychology are a large part of why the guide was created. The Home Security Store team hopes to make people aware of these reactions so that they might be prepared to react differently in the future.
Home Security Store has a history of offering free security information through their website and blog. This summer, the company stimulated a number of conversations throughout the blogosphere with its series of infographics detailing burglary facts in America. Justin Marini, Home Security Store’s graphic designer, shares that the company’s infographics and guides serve a very good purpose in protecting people, as most of the information contained in these publications are facts that the general public is either misinformed about or just does not know.
The 12-page PDF guide, Crowd Control, Flash Mobs and Your Safety: How to Stay Safe in Public Spaces During an Emergency is available without cost at Home Security Store’s ecommerce site. While there, Blanco encourages visitors to also access previous guides, infographics and videos for more useful information about personal and home security. The site also features a vast collection of blog posts and articles on these very subjects, as well as a full selection of do-it-yourself home security devices and accessories.