Entertainment Industries Council Announces Films, TV Programs to be Honored for Accurate and Inspirational Science, Engineering and Technology Depictions

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Event Focuses on U.S. Workforce Interest and Economic Benefits

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Entertainment Industries Council Announces Films, TV Programs to be Honored with S.E.T. Awards for Accurate and Inspirational Science, Engineering and Technology Depictions

Contact: Andy Weisser, aweisser(at)earthlink(dot)net, 818.703.6444

When:             11:30 a.m., Thursday, November 15, 2012

Where:             Beverly Hills Hotel, Crystal Ballroom
                        9641 Sunset Blvd., Beverly Hills 90210
                        (Parking is validated for media.)

Who:                Entertainment Industries Council, with support from
                        The Boeing Company, Lockheed Martin, Rolls-Royce and others.

                        -Celebrities and entertainment executives to be announced at a later date.
                        -Event Emcees: Frankie the Drone and Jay Thomas
                        -Rick Stephens, Sr. Vice President, Human Resources and Administration,    
                         The Boeing Company

What:             Second annual entertainment industry awards for accurate, inspiring and encouraging science, engineering and technology depictions in television, film and multimedia.

Productions receiving awards at the event include:

Feature Films:
-Contagion (Warner Bros. Pictures / Participant Media / Imagenation Abu Dhabi / Double Feature Films / Regency Entertainment);
-The Dark Knight Rises (Warner Bros. Pictures / DC Entertainment / Legendary Pictures / Syncopy); and,
-Real Steel (Touchstone Pictures / DreamWorks Pictures / 21 Laps Entertainment / Angry Films / ImageMovers / Reliance Entertainment).

Television Comedy Series:
-The Big Bang Theory – Howard Goes to Space
Episodes: “The Werewolf Transformation” / “The Countdown Reflection”
(CBS Entertainment / Chuck Lorre Productions, Inc. / Warner Bros. Television)

Television Drama Series:
-Body of Proof – “Going Viral Parts 1 and 2”
(ABC Entertainment / Gross Entertainment / ABC Studios)
-Bones – “The Past in the Present”
(Fox Broadcasting Co. / Far Field Productions / Josephson Entertainment / 20th Century Fox Television)
-CSI: Crime Scene Investigation – “CSI Unplugged” / “Split Decisions”
(CBS Entertainment / Jerry Bruckheimer Television / CBS Television Studios)

Documentaries or Unscripted Programs:
-Chemistry Now: Chance Discoveries (NBC Learn / NBC News)
-Frozen Planet – “Ends of the Earth” (Discovery Channel / BBC / Antenna 3 Television S.A. / ZDF / Skai / Open University / Discovery Canada)
-Nova – Season 38 (PBS / Nova / Powderhouse Productions / WGBH)
-Through the Wormhole with Morgan Freeman – Seasons 2 and 3
(Science Channel / The Incubator / Revelations Entertainment)

Special awards for portraying science, engineering and technology in a positive and non-stereotypical way:
-NCIS – Seasons 8 and 9, (CBS Entertainment / Belisarius Productions / CBS Television Studios) will receive the Scientist Award

-The Avengers (Marvel Studios / Paramount Pictures / Walt Disney Motion Picture Studios) will receive the Engineer Award

-Person of Interest – Season 1, (CBS Entertainment / Kilter Films / Bad Robot / Warner Bros. Television) will receive the Technologist Award.

Director Alexander Singer will receive the Icon Award for the many scientists, engineers and technologists in his body of work that includes Star Trek: Voyager, Deep Space Nine, The Next Generation and many others.

Why: Honoring productions for excellent portrayals of science, engineering, and technology, the awards event is produced by the Entertainment Industries Council, Inc. (EIC) in collaboration with The Boeing Company as part of EIC’s Ready on the S.E.T. and… Action! Initiative, recognized by the National Science Foundation, NASA and the White House Office of Science and Technology Policy. Additional supporters include Lockheed Martin and Rolls-Royce. Entertainment industry partners include SAG-AFTRA, Women In Film, Visual Effects Society, The Caucus for Writers, Producers and Directors, NATPE, Digital Entertainment Group, Writers Guild of America West, Film Independent, Entertainment Merchants Association, International 3D Society and our media partner, US News and World Report.

While American interest in science, engineering and technology is at an all time high in recent years, fewer students are pursuing studies in these disciplines because they are perceived as difficult and not rewarding. The U.S. is facing the growing threat of a diminished workforce resulting in reduced technological and economic competitiveness.

Entertainment Industries Council, Inc. (EIC) through its Entertainment & Media Communication Institute (EMCI), has developed Ready on the S.E.T. and…Action!, a program that is tackling one of the nation’s largest challenges: reviving American interest in science, engineering and technology (S.E.T.), especially among youth.

The impetus of this initiative is due to the American population’s lack of interest in the fields of science, engineering and technology and the growing threat of a diminished workforce in these fields.

Through Ready on the S.E.T. and Action! Initiative, EIC is helping science, engineering and technology experts to integrally collaborate with representatives from the entertainment and media field. Ultimately, the collaboration will reposition these crucial issues and supplement an innovative approach to reach a wider audience nationwide.

Specifically, the project will develop resource information for writers, producers, directors, broadcast and print journalists to utilize (within all types of national and local media) and strengthen how engineers and scientists are portrayed in entertainment media space.

EIC, a nonprofit organization, was founded in 1983 by leaders of the entertainment industry to bring the power of the industry to bear on public discourse regarding health and social issues. Its website is located at http://www.eiconline.org
More information on the S.E.T. Awards can be found at
http://www.eiconline.org/topic-areas/readyontheset/setawards/

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