LaVie Couture Hosts Pampered In Pink

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An Afternoon of Charity in Support of Breast Cancer Survivors

LaVie Couture 'Think Pink' Featured Clutch for October

It's a priority for us to help and give back to women and children around the world.

In support of Breast Cancer Awareness month, luxury handbag line, LaVie Couture is getting one on one with survivors. On October 20th LaVie Couture will host its 3rd Annual Pampered in Pink event to benefit the Susan G. Komen Foundation. Offering their support to eight women who have survived or are currently fighting breast cancer, LaVie Couture will pamper these remarkable women with a day of makeovers, manicures, styling and gifts from Biao Skin Care products, EKKO E-books, Happy Cheeks, Posh Adornments Jewelry and LaVie Couture pink purses.

LaVie Couture, a luxury handbag line with an amazing cause behind it, fuses fashion with function and philanthropy to offer chic and stylish bags. The designer, Vanessa Masters, has always been passionate about philanthropy and wanted to find a way to give back. LaVie Couture was the perfect outlet to channel her love of fashion into a charitable cause. Supportive of empowering women and children around the world, LaVie Couture works to raise awareness for a number of powerful causes. Each month, the brand dedicates efforts to a different cause, donating a percentage of sales back to a charity of choice. For October, LaVie Couture will be raising funds for the Susan G. Komen Foundation to find a cure.

About LaVie Couture

LaVie Couture, which launched for Holiday 2012, was inspired by the Designer, Vanessa Master’s travel and lifestyle experiences as a businesswoman. As an on-the-go jetting-setting entrepreneur, Masters recognized a gap in the market for handbags that integrate style with purpose. In the business world, she noticed a lot of women carrying both a designer handbag along with their laptop case. She identified with this and found it to be inconvenient, bulky and oftentimes frustrating. Determined to find a solution, she wanted combine the best of both worlds and fuse necessity with style. Masters began conceptualizing and crafting a line of bags that met functional needs. This factor, coupled with her astute business sense and enthusiasm for fashion, led way to her line.

The introductory collection consists of eight styles that include clutches, a laptop bag, a weekender duffle bag, shoulder bag, shoulder clutch and an oversized evening clutch. Opulent leathers and faux-crocodile are adorned with gold-plated hardware and embellishments. All of the bags are lined with custom-constructed suede of varying colors that pay homage to the Designer’s culture. Each LaVie Couture piece is hand-made and well conceived with elaborate compartments, intricate design details and relevant style.

Quality and concept have met their match with LaVie Couture designs.

The LaVie couture Holiday 2012 collection is available at specialty boutiques throughout the US in addition to the brand’s online home at http://www.laviecoutureonline.com

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Lauren Johnson/ Adam Ambrose
The Garage Public Relations
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