“This platform empowers us to more easily manage our web presence across corporate and franchise sites in order to continue to grow our business.”
- Jeni Garrett, President & CEO, The Woodhouse Day Spa
Columbia, MD (PRWEB) October 30, 2012
Unleashed Technologies, LLC, experts in web and hosting solutions, today announced the launch of a new website for The Woodhouse Day Spa. Unleashed Technologies developed an enterprise platform that easily scales to accommodate The Woodhouse’s explosive growth, as they take the company from 30 to more than 200 franchises.
“This new website is not only beautiful and intuitive for site visitors, it also delivers control and usability for The Woodhouse and its franchisees,” said Jeni Garrett, President & CEO, The Woodhouse Day Spa. “This platform empowers us to more easily manage our web presence across corporate and franchise sites in order to continue to grow our business.”
Unleashed Technologies improved site management and developed key integrations that now enable The Woodhouse and its franchisees to:
- Ease content management across all websites for corporate employees and franchisees
with tiered levels of access to ensure brand consistency and timely updates
- Reduce costs by eliminating manual gift card processes
- Increase revenue with online reservation booking, and the ability to target local markets
- Improve engagement with social media sharing
The Woodhouse Day Spa can now instantly create franchise sites that are consistent in branding and content, yet managed and updated by the franchisee. Building on the high impact design provided by Bates Creative Group, all sites are fully integrated into spa management systems to provide a seamless experience to visitors.
Previously, The Woodhouse had decentralized web presences with a lack of control over content and less integration into corporate spa systems. The Woodhouse had difficulty making global changes, impacting branding. Additionally, gift cards were manually processed at each location requiring extra work for employees. These issues and many more were resolved with the launch of the new website.
“By leveraging the most advanced best practices in Drupal development, we were able to deliver a robust, enterprise platform to The Woodhouse Day Spa that enables centralized and decentralized distribution of content,” commented Michael Spinosa, CEO of Unleashed Technologies. “Behind a very user friendly, intuitive site is a powerful platform that can accommodate the needs of The Woodhouse and its franchisees now and far into the future as it continues to grow.”
To learn more about The Woodhouse Day Spa website, visit: http://www.unleashed-technologies.com/our-work/woodhouse-day-spa-brings-usability-and-control-its-franchisees
About Unleashed Technologies
Unleashed Technologies, Maryland’s leader in web and hosting solutions, offers what no one else can: unparalleled web design, development and integration capabilities backed by a proprietary enterprise hosting environment. Unleashed Technologies solves difficult web technology problems through building, planning and providing continuing support for websites and web applications. With Unleashed Technologies web solutions, our clients unleash their web potential through a state-of-the-art web experience that is simple to maintain and manage, increasing engagement for visitors and drastically reducing resources needed to reach their goals. For more information, visit http://www.unleashed-technologies.com
About Bates Creative Group
Bates Creative Group is an award-winning, woman-owned design and marketing agency located in the Washington DC Metro. Bates Creative believes that great work takes place at a specific nexus of factors, what we call the Ignition Point. These factors include valued client relationships, striking design and measurable results. Bates Creative services Fortune 500 companies as well as corporate, government, association and non-profit clients. For more information, visit http://www.batescreativegroup.com, follow us on Twitter @batescreates and on Facebook.com/BatesCreativeGroup.