We wanted to immerse ourselves in a new sector where we can provide a new generation of MMORPG games
(PRWEB UK) 23 October 2012
Digital marketing agency Bronco Limited, have taken a step towards broadening their expertise with the addition of a new online gaming subsidiary of their brand, as they increase their business offering into a whole new business niche.
Bronco have now formed Bronco Games which will become the home for their new plans to develop online multiplayer games for the mass market, drawing from their knowledge of the industry as well as making use of their online marketing experience, as they look to grow their new venture into one that will make them the number one online games provide on the web.
As part of their move into this new sector, Bronco Games have acquired two of the biggest Massively Multiplayer Online Role Playing Games (MMORPG) titles on the market, making a joint purchase of PrisonStruggle.com and MusicBattle.com from former developers Black Ice Creations.
The move to buy into the market has meant that Bronco Games now have an immediate reputation within the industry and while offering new developments and enhancement to their current gaming titles, have the foundations on which to continue the growth of the games, while also looking to create their own bespoke gaming title in the near future.
Bronco Games are looking to create online games which are targeted towards the gaming experience that players are looking for, and will be looking to absorb suggestions and feedback from their current member base of over 300,000 worldwide gamers in order to shape their future creations, giving players the features and gameplay that they crave but are currently unable to find elsewhere within the market.
With an in-house team of developers and graphic designers, Bronco Games are looking to take the MMORPG market to a new level, making use of their ties within Bronco to ensure that they can promote both their present and future gaming titles to the mass market.
Bronco Games director David Naylor explains the decision to reach into a new market, saying
”Whilst we are not moving away from our roots as a digital agency specialising in search marketing and web development, we wanted to immerse ourselves in a new sector where we can provide a new generation of MMORPG games. I have always loved playing games and once I’d signed up to PrisonStruggle I saw there was great potential to take it to the next level, using the skills that we have developed over many years online.”