Miami Beach, FL (PRWEB) October 25, 2012
As high-end travelers have shifted their hospitality tastes and allegiances away from traditional luxury towards design-focused boutique properties that offer originality and a sense of place, so have an increasing number of forward-thinking suppliers and buyers. Now there’s a vibrant new travel marketplace that exclusively caters to the needs of this fast-growing niche – LIMITED EDITION Miami Beach (http://www.limitededitionmiami.com), which will debut June 10-13, 2013.
LIMITED EDITION Miami Beach is a luxury travel trade show dedicated to industry professionals who truly understand and are the driving force behind this new face of high-end travel, one prompted by a radical shift of affluence and power from the traditional luxury consumer to a more hip and happening modern customer. This target market is growing and is considered to be the primary catalyst behind the world’s innovation, growth and wealth.
LIMITED EDITION is the brainchild of Serge Dive and Sarah Ball, owners of Beyond Luxury Media Ltd and the dynamic duo behind the launch of arguably the world’s two most successful high-end travel markets, International Luxury Travel Market (ILTM), now owned by a global exhibition company, and more recently, PURE Life Experiences. Commented Dive, “After many successes in this industry, what really drives us is the opportunity to create unique market places gathering the most creative players together, irrespective of their budget. LIMITED EDITION will create a true community that will drive this industry towards a more innovative and inspirational offering.”
An invitation-only travel trade show, LIMITED EDITION will gather a curated selection of the world’s hottest, on-trend high-end travel suppliers and the most productive travel trade buyers covering the leisure, media/entertainment, business, creative corporate and specialist events markets. The time is certainly ripe for such a gathering, evidenced in the caliber of hospitality visionaries who have already signed on with LIMITED EDITION, including André Balasz Properties; The Chateau Marmont, The Standard Hotels and the Mercer, Morgans Hotel Group, SLS Hotels, Armani Hotels, COMO Hotels, King & Grove Hotels, The Greenwich, Café Royal, Baglioni London, Le Royal Monceau, The James, Bulgari Hotels & Resorts, and The Address Hotels to name a few. This will be, for many, the first time participating in a travel trade show which caters specifically to their particular marketing and distribution needs.
Due to LIMITED EDITION’s variable pricing structure, even smaller independent hotels can also affordably participate, and some of the most renowned will be exhibiting, from New York’s The Mark to Amsterdam’s The Dylan and Hufaven Fushi in the Maldives. A number of the top hotel collections, including Preferred Hotels & Resorts and Design Hotels™, have partnered with LIMITED EDITION and a hand-chosen selection of their member hotels will be exhibiting as well.
Design Hotels™ founder Claus Sendlinger commented, “Design Hotels™ has always appealed to a community of creatives that are interested in an authentic story rather than traditional luxury. Before LIMITED EDITION Miami Beach, there hasn’t been a marketplace that caters to our clients’ needs. Our long-standing relationship with Serge and Sarah over the years and our trust in their knowledge of the industry meant that we embraced the opportunity of this partnership from the offset.”
Unlike your typical travel trade show, LIMITED EDITION will feature a format that is tailored to the needs of those in the contemporary travel industry: a hosted buyer program, three days of trade show divided between pre-scheduled appointments (chosen individually by each attendee) and free networking time, three networking lunches, two glamorous evening parties and a series of workshops dedicated to new media, new technologies, branding, sales & marketing and design.
“LIMITED EDITION will adopt a very different strategy in terms of buyer acquisition, responding to the needs of the high-end suppliers dealing with stylish, on-trend customers,” said Ball. “These suppliers have a profoundly different sales and marketing strategy to the super-sized beach resorts and large ‘cookie-cutter’ traditional luxury hotel chains. By focusing only on this sector of the market we can be sure that LIMITED EDITION will give them the insight, ideas and contacts they need.”
In order to maintain a manageable and efficient size for LIMITED EDITION, attendance is limited and by invitation only. More information and inquiry details for those interested in being considered as a buyer or exhibitor for LIMITED EDITION can be found on their website at http://www.limitededitionmiami.com.
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About Beyond Luxury Media
Beyond Luxury Media Ltd is a handcrafted and innovative media company with a personal approach dedicated to providing superior marketplaces for the high-end travel market. Specialists at creating and building communities for previously untapped high-end markets, Beyond Luxury Media has been responsible for carving out the key industry changing event for the high-end Experiential Travel market, PURE Life Experiences and now for the Contemporary Travel culture, LIMITED EDITION Miami Beach.