Vienna, VA (PRWEB) October 23, 2012
Charnise Carter, breast cancer survivor and client at BUBBLES for Hair, put in an appearance at BUBBLES’ Bethesda Row Salon on Friday, October 19th to talk to customers and share her story in an afternoon of smiles and hugs, hope and determination. The event was organized by BUBBLES to support National Breast Cancer Awareness Month.
Last year, Charnise Carter was among 14 young breast cancer survivors who participated as models in a “Pink Rocks the Runway” fashion fundraiser for Pink Jams! a DC-area non-profit that promotes breast cancer awareness and early detection among young men and women. This year, she graciously agreed to serve as one of two ambassadors for BUBBLES’ “Make Me Aware” Campaign to honor and encourage the millions of other women, and men, affected by breast cancer.
“Charnise demonstrated to our customers that it's possible to win the fight against breast cancer with awareness and the right care,” said Amy Sommerhoff, BUBBLES Brand Manager. “Breast cancer hits close to home. It affects our clients and our own salon stylists, their families and communities. We were tremendously pleased that this remarkable woman agreed to share her experience. Women diagnosed with this terrible disease need to know they are not alone.”
“Make Me Aware” is the first offering in BUBBLES year-long “Make Me” campaign to empower women by harnessing their inner beauty. All through the month of October, area BUBBLES salons are accepting donations to Pink Jams!, as well as offering breast cancer survivors 50 percent off on all salon services.
In addition, BUBBLES will be the title sponsor of the Men Against Breast Cancer 2012 Think Pink & Blue Awards Reception and Fashion Event fundraiser at the Congressional Country Club in Bethesda on October 25th, and will provide gift bags to those attending. This unique Washington event, hosted by WUSA-Ch.9 News Anchor Andrea Roane, features a men’s fashion show with Washington, DC area personalities and celebrities on the runway along with professional models from T.H.E. Artist Agency.
The BUBBLES “Make Me” campaign is designed to position BUBBLES as the salon of choice for women in the DC, Maryland and Virginia area. Throughout the year, the campaign will demonstrate how today’s women make beauty decisions based on a variety of “real life” situations.
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BUBBLES Stylists are highly trained professionals with a well-earned reputation for knowing – and often setting – the latest trends in hair design, color and texture. Since the first salon opened 34 years ago, BUBBLES has grown to more than 37 salons in Maryland, Virginia, and Washington, D.C., and is a fashion fixture in the mid-Atlantic. BUBBLES is a division of Ratner Companies, based in Vienna, Virginia. For more information about BUBBLES and its support for Pink Jams!, visit http://www.BUBBLESsalons.com.
Pink Jams! is a Washington, DC area non-profit promoting early detection and breast cancer awareness to young men and women. Launched in 2009, Pink Jams! works with local breast cancer organizations, young survivors and their families, media and news organizations, and medical professionals to save lives and eradicate the misconception that breast cancer screening should begin at age 40. For more information on Pink Jams! go to http://www.pinkjams.org.
Men Against Breast Cancer is the first and only national nonprofit organization designed to provide targeted support services that educate and empower men to be effective caregivers when cancer strikes. Since its founding in 1999, MABC has mobilized men across America, including underserved populations, to be active participants in the fight against breast cancer. Its philosophy is to leverage the support of the whole family to help the patient, with special emphasis on the important role of men in caring for the women they love. For more information, go to http://www.menagainstbreastcancer.org.