Society for New Communications Research Announces 2012 Fellows Choice Honorees

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Prestigious Award Honors the Top Organization, Visionary, Innovation and Humanitarian Organizations for their Contribution to New Communications

The Society for New Communications Research (SNCR), a global nonprofit think tank and research and education foundation focused on the latest developments in new media and communications, today announced the 2012 SNCR Fellows Choice Award honorees.

These prestigious awards honor organizations and individuals for their notable impact on business, media, culture and society through the use of new communications and social media tools and technologies. Each year SNCR's Fellows choose the Organization of the Year, Innovation of the Year, Humanitarian of the Year and Visionary of the Year as part of the SNCR Excellence in New Communications Awards program.

The 2012 SNCR Fellows Choice Award honorees are:

Visionary of the Year: Reid Hoffman, co-founder of LinkedIn (, for his role in creating the world’s largest social network that connects the world's professionals to make them more productive and successful.

Organization of the Year: TEDx ( for empowering communities, organizations and individuals with the platform and tools to stimulate dialogue and generate “ideas worth spreading” through TED-like experiences at the local level.

Innovation of the Year: Kickstarter ( for its crowd-sourced fundraising platform that enables individuals and small organizations to build a community of support for their creative ideas and projects. More than 31,000 projects have been successfully funded via Kickstarter.

Humanitarian Organizations of the Year: Ushahidi (, a non-profit software company that develops free and open source software for information collection, visualization and interactive mapping. The Ushahidi platform has been used to map incidents of violence and peace events during the 2007 Kenyan presidential election, to track the 2008 anti-immigrant violence in South Africa, and to track the humanitarian crises following the Haiti and Chile earthquakes. Ushahidi is also used to map the gun culture in Serbia and report cases of corruption in Macedonia. Recently, Ushahidi has partnered with Huffington Post to crowdsource and map major issues in the upcoming U.S. election held in November.

“The SNCR Fellows have once again chosen an impressive group of honorees. These awards winners have created innovative and important communications tools, technologies and platforms that have allowed us all to be more informed and connected to each other throughout the world. We are excited to recognize these individuals and organizations through this awards program,” stated Gina Hernandez, executive director, Society for New Communications Research

The SNCR Fellows Choice Awards will be presented at the 7th Annual Society for New Communications Research Symposium & Awards Gala, which will be held November 8-9, 2012 at the Stanford Park Hotel in Palo Alto, CA. To register for this event, please visit:

This event will also feature the presentation of the 2012 SNCR Excellence in New Communications Awards. These prestigious awards honor the work of individuals, corporations, nonprofit organizations, educational institutions, and media outlets that are pioneering the use of new and emerging communications technologies. Awards will be granted in a number of categories, including External Communications & Communities, Internal Communications & Communities, Measurement & ROI, Mobile Media, and Social Media Marketing.

The 7th Annual SNCR Awards Gala will be emceed by SNCR Senior Fellow and Awards Program Chair, Paul Gillin, author of three books about social media and new communications.

For more information on the 7th Annual SNCR Symposium, please visit: To see how your organization can support SNCR's important work and benefit from sponsoring SNCR 7th Annual Symposium and Awards Gala, please visit:

About the Society for New Communications Research

The Society for New Communications Research is a global nonprofit 501(c)(3) research and education foundation and think tank focused on the advanced study of the latest developments in new media and communications, and their effect on traditional media and business models, communications, culture and society. For more information, visit

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Gina Hernandez
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