Willow Grove, PA (PRWEB) October 26, 2012
Philadelphia fundraising firm The EHL Consulting Group is pleased to announce a new addition to their website’s blog: Ashley Halligan, an analyst at the Austin-based consulting firm Software Advice. Halligan's article, “4 Steps Nonprofits Can Take to Establish a Lasting Business Partnership,” outlines strategies suggested by both nonprofit and for-profit professionals to achieve successful cause marketing relationships.
The article will appear on Tuesday, October 30th, 2012 at http://www.ehlconsulting.com and is designed for fundraising professionals, business leaders, and industry advisors who are interested in profitable cause marketing partnerships.
Halligan has a bachelor’s degree in Journalism from Marietta College (Ohio) and freelances for several publications and websites. Before covering the nonprofit market, she primarily wrote travel tales, musician bios, and features.
"I reached out to EHL Consulting to build valuable relationships with industry professionals in the new market I'll be covering going forward -- nonprofit. EHL Consulting has been an industry leader in the nonprofit sector for more than 20 years, and I knew it would be a great resource to share my industry articles," Halligan says.
“We are thrilled to feature Ashley on our website,” says J. Lansing Sylvia, EHL Consulting’s Director of Communications. “Cause marketing is an important topic for nonprofits to understand as they explore diversifying their funding streams, and Ashley provides a comprehensive overview in her article.”
The EHL Consulting Group
The EHL Consulting Group is a nonprofit fundraising firm located in suburban Philadelphia, and is one of only 38 fundraising management firms that belong to the Giving Institute. Founded in 1991, the Philadelphia fundraising firm guides nonprofit organizations across the United States and around the world in understanding and implementing the most effective ways to raise money and sustain support.