Tucson, Ariz. (PRWEB) October 29, 2012
Smashburger, the nation’s fastest growing “better burger” restaurant brings its fresh approach to burgers to Tucson when it opens its first location on Tuesday, November 20 at 4821 E. Grant Road. Smashburger brings its juicy burgers that are smashed fresh, served delicious, along with its Haagen-Dazs ® shakes, tempting sides and regional menu items crafted to please local’s palates to Tucson. This is the first of four Tucson Smashburgers slated to open by the end of 2014.
Each Tucson Smashburger will feature a regional menu created with regional flavors and tastes in mind. The Tucson menu includes the signature Arizona Smashburger, which is a 100-percent Certified Angus Beef burger, topped with habanero cheese, guacamole, lettuce, tomato, onion, chipotle mayo and fresh jalapenos on a chipotle bun. Tucsonians can also enjoy the the Arizona Cobb Salad featuring a mix of fresh greens, applewood smoked bacon, cheddar cheese, tomatoes, onions, guacamole and fresh jalapenos topped with spicy chipotle dressing.
“We created the Arizona menu to reflect the fresh and fiery flavors of the region,” says Smashburger Founder & Chief Concept Officer Tom Ryan. “Guests will be excited about the unique burgers, chicken sandwiches and salads we’ve created, and we look forward to bringing these items to Tucson.”
At Smashburger, the secret is in the smash. It starts with 100-percent—fresh, never frozen, Certified Angus Beef and is smashed on a 400 degree flat grill to sear in the juicy flavor. To further the “better burger” experience, the delicious burgers are served on a toasted artisan bun and topped with a selection of the freshest produce, real cheeses, and highest-quality condiments.
Smashburger’s signature recipes and create your own burgers are smashed fresh, served delicious every time. But Smashburger is more than just burgers. Customers can also enjoy a selection of tender marinated grilled or crispy chicken sandwiches, grilled and split hot dogs, and fresh tossed signature salads, along with a variety of irresistible sides including rosemary and garlic–seasoned Smashfries, fried pickles, Haystack Onions, and Veggie Frites (flash-fried and seasoned asparagus spears, carrot sticks and green beans). The restaurant will also serve a selection of alcoholic and non-alcoholic beverages including local beers, wine, hand-spun Häagen-Dazs shakes and IBC® root-beer floats in frosted mugs.
“We are excited to be a part of the Tucson community,” says David Prokupek, Chairman & CEO of Smashburger. “We’ve selected an excellent collaborator in Southern Arizona Restaurant Company and we look forward to their success in the Tucson market.”
“Tucson is already booming with burger restaurants but we think Smashburger brings something different to the table with its diverse menu,” says operator Eric Wolf. “We are so much more than just a great burger and I think Tucson residents are really going to enjoy our unique sides, sandwiches and salads as well.”
Smashburger, the country’s fastest growing, fast casual “better burger” restaurant, is a fresh approach to burgers and restaurants as a whole. Its hand-crafted burgers are made with fresh, never frozen, 100% Certified Angus Beef, that are “smashed”, seared and seasoned on the grill to juicy perfection for every individual order. Guests can create their own burger masterpiece or enjoy one Smashburger’s innovative signature recipes-- including a unique burger for every local market that highlights the distinctive flavors of that region. Smashburger also serves tender marinated grilled or crispy chicken sandwiches, grilled and split hot dogs, freshly prepared salads, handspun Häagen-Daz® shakes and an array of signature sides. Developed and owned by private equity firm Consumer Capital Partners (CCP), Smashburger operates and develops both corporate and multi-unit franchise territories across the country with 176 restaurants nationwide. With the commitment from its franchise partners to build 463 units, Smashburger is on target to have 500 plus stores in the next few years. Smashburger was also named to the 2011 Inc. 500 list and is the recipient of the International Council of Shopping Centers 2011 Hot Retailer Award. To learn more, visit http://www.smashburger.com.
About Consumer Capital Partners
Denver-based Consumer Capital Partners (CCP) is an innovative private investment and concept development firm focused on multi-unit retail businesses, primarily in the restaurant industry. CCP has deep experience in the fields of private equity, brand, concept and product development and strategic consulting. To learn more about CCP, please visit http://www.consumercp.com.
About Southern Arizona Restaurant Company, LLC
Southern Arizona Restaurant Company LLC principals—Eric and Laura Wolf-- collectively bring over 40 years of restaurant industry experience to Smashburger. Eric Wolf oversaw more than 900 restaurants in his previous position as Franchise Senior Director at Pizza Hut, Inc. and Laura Wolf has a strong restaurant background in addition to marketing and advertising expertise. Earlier this year, the company signed a four-unit development agreement with Smashburger to develop units in Tucson over the next two years.