San Francisco, CA (PRWEB) October 30, 2012
Flurry, a leading mobile app measurement and advertising platform, today announced Flurry Analytics support for Microsoft Windows 8 and Windows Phone 8 applications. Flurry will make its beta SDK for Windows 8 and Windows Phone 8 available over the next several weeks, with general availability slated for Q4 2012. Flurry Analytics is a free, full-featured mobile app analytics solution for iOS, Android, Windows Phone, HTML5, BlackBerry and J2ME platforms.
“Understanding user behavior is essential to app success,” said JC Cimetiere, Director, Windows Phone Partner & Developer Programs, Microsoft Corporation. “Flurry provides developers with the data and insights they need to evolve their apps without the guess work.”
Flurry Analytics has experienced significant growth over the last year, increasing the number of monthly usage session tracked in its system from just under 20 billion in September 2011 to over 50 billion September 2012. Over the last year, Flurry added several new features including funnel analysis, lifecycle retention metrics, hourly metrics and the ability to customize the Flurry Analytics interface. In total, more than 80,000 companies use Flurry Analytics across more than 240,000 applications. Flurry Analytics is completely free.
“Flurry focuses on supporting what our development community wants, and they are saying ‘we want Microsoft Windows Phone support,’” said Brad Jones, Flurry Director of Product Management for Flurry Analytics. “Since adoption of Windows Phone 7 by Flurry developers grew by more than 350% during first three quarters of 2012 versus the same time period in 2011, the decision to support both Windows 8 and Windows Phone 8 was an easy one.”
Flurry helps companies build, measure, advertise and monetize mobile applications in the new app economy. Flurry operates a mobile app measurement and advertising platform powered by app usage insights from more than 700 million iOS, Android and other devices per month. The company is venture-backed with main offices in San Francisco, New York and London.