(PRWEB UK) 14 October 2012
FurnitureInFashion is launching several showrooms across Europe, Middle East and within the UK for winning the confidence of customers as it believes that having a shop front will develop more credibility in the online business. The expansion plans are under consideration and the company is hoping to make major showroom launches in the Middle East in the next 12 months. FurnitureInFashion is targeting Dubai, Qatar, Kuwait and Saudi Arabia for its flagship stores. At the local level, FurnitureInFashion is launching various showrooms in some of the biggest cities of the UK. (sideboards)
The Managing Director and owner of FurnitureInFashion Asad Shamim stressed on the importance of having showrooms in the online business and said, “Even though the purchasing behavior has changed over the years due to online shopping stores but I still see majority of buyers who can only be convinced by the physical presence of a store or a showroom. I believe that without a showroom and physical presence, no online company has a future. FurnitureInFashion has been able to increase its sales and expand its business operations because of its showrooms and warehouses which prove the credibility of our company.”
FurnitureInFashion has two warehouses located in Germany and the UK. In addition to this the company has a showroom in Bolton and is now launching its several showrooms in different cities. This will provide customers a physical place where they can actually feel the products and can experience the real essence of shopping. These showrooms will provide peace of mind to those customers who are reluctant to buy furniture without checking it in detail. Mr. Shamim said, “FurnitureInFashion has been into this business over a long time and we have realized that it is imperative for all e-tailers to have shop front in order to win consumer confidence.” He added, “Due to online business boom, many unauthentic and fraud companies also tried to take advantage of customers. Many companies maintained their fake websites with fake catalogues without having any stock behind their websites. This has provoked insecurity among the buyers. So to be successful in the online industry, companies will have to own actual warehouses and showrooms as well.”
Asad Shamim asks consumers to make important inquiries before trusting a selling source. He said, “Consumers must ask some very important questions before finalizing their purchases. Every consumer must inquire about the showroom of an E-tailer. It is very important as the presence of showroom will help in locating that company in case of any fraud. Secondly, the consumers must inquire about the warehouse of the company as well. Many companies have maligned the online industry by offering no substance behind the apparent shiny websites.” He says that although the online industry has its own charm and convenience but this convenience is being exploited by many fraudulent companies and any carelessness will lead to a waste of money and time.
FurnitureInFashion is going global with its showrooms. Asad Shamim believes that having showrooms in different countries will allow FurnitureInFashion to win more confidence and increase its target market. FurnitureInFashion is currently looking for partnerships in Dubai for the sake a place for its showroom. The company is ready to work with any owner with commercial property to rent. The company will provide stocks from its German and UK based warehouses in Dubai based flagship store.
FurnitureInFashion is a UK based online retail business. It supplies furniture items from its German based warehouse and has a showroom in Bolton, UK. The company provides everything from umbrella stand wall art and room dividers to bedroom, bar stools and computer tables. FurnitureInFashion offers excellent free delivery within UK and has a fantastic customer service as well. For further information and details about the sale, visit http://www.furnitureinfashion.net