HMI Expands Marketing and Group Travel Teams with 2 New Hires

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Nancy Widman Smith joins Marketing Team; Rachel Tyner joins Group Travel

HMI Performance Incentives, a Massachusetts company providing performance improvement solutions that include sales channel incentives, group travel, customer loyalty programs, and employee incentives, announced that Nancy Widman Smith and Rachel Tyner have joined its staff.

Widman Smith is now serving as the firm’s Marketing Manager. She is a graduate of the University of New Hampshire in Durham, NH and holds a Certificate in Graphic Design from Suffolk University. Prior to joining the HMI team, Widman Smith worked as the Marketing and Design Manager for Sentient Jet Charter, a private jet charter company based in Braintree, MA. She brings over seven years of marketing experience within the luxury travel industry to her new position.

Tyner is the newest addition to HMI’s Group Travel team. As a program coordinator, she is now responsible for helping run successful group incentive trips from beginning to end. After graduating from the University of Massachusetts Amherst, Rachel became a licensed salesperson at the Boulevard Realty Group. Through her work experience and volunteer activities, Rachel brings a wide range of skills to her new role.

“We are excited to welcome Nancy and Rachel to our HMI team,” said Paul Ferreira, HMI Co-founder and President. “They each bring valuable experience and skill sets that will help HMI continue to provide the most innovative performance improvement solutions in the industry.”

About HMI Performance Incentives
With over 30 years of experience in the industry, HMI Performance Incentives is a leading full-service performance improvement company focusing on channel loyalty initiatives, sales/customer incentives, employee engagement programs and group travel. HMI’s innovative strategies and seamless implementation combine to create successful programs for manufacturers, distributors and service companies. Since 1980, HMI has combined powerhouse solutions with personal service to develop successful incentive strategies for Fortune 1000 companies that increase sales, market share, loyalty and profits. In a competitive industry, HMI’s impressive staying power can be attributed to a combination of innovation, willingness to embrace change and, most importantly, a commitment to their clients. Based in Boston, HMI has a global network of quality performance incentive suppliers that spans over 80 countries worldwide. See the HMI website at

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