New York, NY (PRWEB) October 01, 2012
Today, JiWire's Steve Moynihan will join a panel to discuss "The Truth About Targeting a Mobile Audience", a topic on the minds of the top mobile-first thought leaders in the industry. The panel is scheduled for 10:55 a.m. ET and will include other industry leaders including David Berkowitz (VP Emerging Media 360i), Colleen Soriano (SVP Digital Innovation, Universal McCan), David Grigorovici (CEO, AdMonius) and Todd Anderman (CMO, JumpTap). The event is scheduled to begin at 10:55 a.m. ET on Oct. 1, 2012.
JiWire is also scheduled to present at the Mobile Marketing Association's SM2 event, the official mobile conference, expo and award show for Advertising Week. There, CEO David Staas will showcase proprietary, behind-the-scenes data from the Location Graph during a break-out session at 1 p.m. ET on Oct. 3, 2012. The Location Graph, announced Aug. 15 2012, is a patent-pending technology that creates mobile audiences based on their past and present location patterns.
About JiWire: JiWire is the leader in connecting advertisers to today’s on-the-go Mobile Audience, using the world’s largest location-based interactive media channel. JiWire’s platform enables advertisers to identify and deliver ads to audience segments based on a person’s physical location while taking the venue type and brand into account. The network enables advertisers to reach 55 million unique users each month and deliver ads in and around a person's physical location.