Jan B. King Launches Indiegogo Campaign to Empower Authors

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The Author Smart Project will give authors affordable tools to shape their own destinies.

The Author Smart Project

“It seems clear that publishers would like to start to share the up front costs and risks with the author which drastically changes how books will be published in the future."

Jan B. King, publisher-turned-coach, author and former CEO of Merritt Publishing is on a mission.

According to King: “Too many authors are falling victim to Print-on-Demand (POD) pseudo-publishers who mark up costs, require payment up front to publish their books – and are unable to effectively market books. Some authors even lose their rights in the process.”

PODs have become so lucrative that Author Solutions (a group of POD publishers) was recently sold to Penguin Books for an astounding $116 million in cash. King is determined to make authors aware of this outrageous trend.

The cornerstone of her Author Smart project is The AuthorAcademy.com, an amazingly detailed online and interactive tool for authors – whether they plan to self-publish or seek an established commercial publisher. Authors will be guided through every aspect of writing, publishing and effectively marketing their books.

To fund her ambitious project, Jan has launched a campaign on Indiegogo, the innovative online funding platform for creative projects. To learn more about The Author Academy, and the never-before-offered perks offered at each contribution level, go to: http://www.indiegogo.com/author-smart?a=742296.

Jan concludes: “It seems clear that publishers would like to start to share the up front costs and risks with the author which drastically changes how books will be published in the future. With your help, this project will be the start of a sea change in the publishing industry, educating authors to make wiser choices, maximize the profits on their own work and keep their intellectual property.”

About Jan King: She has worked in publishing for over 30 years, helping authors write, publish and market books – as President and CEO of Merritt Publishing in Santa Monica, California, and more recently as an author advocate, book coach and publishing consultant. For more information, contact her at jan(at)janbking(dot)com.

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JAN B KING

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