Straffon Orthodontics Now Offering INSIGNIA™ Customized Braces

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Hi-Tech 3D Smile Design Technology Creates Beautiful Smiles Quickly and Comfortably with Fewer Appointments; Patients Can Preview New Smile before Treatment Begins

Insignia is great for patients who may be unsure about what to expect

Area residents looking to improve their less-than-perfect teeth now have a new option to achieve the smile of their dreams quickly and comfortably. Dr. Straffon of Straffon Orthodontics in Denver (http://www.straffonorthodontics.com) is now offering Insignia™, a new 3-D Advanced Smile Design™ system that provides customized braces to fit each patient’s unique features.

Insignia’s computerized digital orthodontic system uses hi-tech 3-D computer modeling along with the patient’s unique dental anatomy to manufacture brackets and wires made specifically for each patient. Patients get a digital 3-D preview of their new smile so they’ll know what results to expect before treatment even begins. And, because everything is custom-designed, Insignia braces are more comfortable than traditional braces and may require fewer office visits to get the best smile.

“Insignia is great for patients who may be unsure about what to expect, including those with mild or severe cases,” said Dr. Straffon. “It’s especially ideal for adult patients who may have put off treatment due to worries about discomfort and the inconvenience of appointments every few weeks. With Insignia, they can finally have the smile they’ve always wanted, without the hassle.”

To create a treatment plan, the orthodontist first takes an impression of the patient’s mouth, which is scanned and converted into a 3D image. Insignia’s exclusive CAD (Computer Aided Design) software uses advanced algorithms to determine the best possible outcome based on the patient’s unique dental structure. A digital model is created to allow the patient and doctor to view the predicted outcome prior to initiating treatment. Changes can be made to the treatment plan as needed.

Once the plan is approved by the doctor, customized brackets and wires are manufactured specifically for the patient's unique dental anatomy to move the teeth precisely into the desired position. The doctor has the ability to provide aesthetic options based on patient preference.

“Insignia is one of the most innovative advances in modern orthodontics and represents a new breed of hi-tech solutions designed to solve an age-old problem,” Dr. Straffon said. “We are no longer forced into a one-size-fits-all approach to straight teeth. With Insignia’s custom-designed system, we can achieve accurate and individualized results and ensure greater satisfaction for our patients.”

Insignia is manufactured by Ormco Corporation, a leader in developing innovative orthodontic treatments and products for more than 50 years.

To schedule an appointment with Straffon Orthodontics in Denver to learn more about Insignia, contact Dr. Straffon or Straffon Orthodontics at 303-758-3414 or visit http://www.ormco.com.

About Ormco Corporation:
For more than 50 years, Ormco has provided innovative products and services that help orthodontists deliver exceptional clinical results in the least amount of time and with the greatest patient comfort. The company is a subsidiary of Sybron Dental Specialties, Inc., a leading manufacturer of a broad range of value-added products for the dental profession, including the specialty markets of orthodontics, endodontics and implantology, and a variety of infection prevention products for use by the medical profession. For more information, visit http://www.ormco.com, http://www.sybrondental.com, or call 800.854.1741.

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Dr. Derek A. Straffon
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