Introducing Gift Professor: the Gift-Giving Brainchild of Lawrence, KS Entrepreneur Tony Schmidt

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Give the perfect gift in under 40 seconds

I was thinking, why couldn’t you do a survey for the people you’re shopping for and be presented with products that fit that person to a tee?

Gift Professor is a one-of-a-kind online shopping experience that delivers an infinite number of personalized gift suggestions to the gift giver.

The brainchild of a Lawrence, KS, entrepreneur, Tony Schmidt, Gift Professor prompts gift givers to answer a few key questions about their recipient. In a matter of seconds, Gift Professor delivers customized, unique and highly targeted gift suggestions in an addicting Pinterest-style format.

The free service pairs buyers with gifts from over 2000 carefully-sourced merchants based on principles similar to sites such as eHarmony and Pandora. The Gift Professor program asks users (gift purchasers) questions about the type of relationship the two people are in, personal style and occupation, among others. Schmidt says the goal is to provide something special: a gift your loved one will cherish.

“I was thinking, why couldn’t you do a survey for the people you’re shopping for and be presented with products that fit that person to a tee?" said Schmidt.

He and a staff of Kansas University social psychology doctoral students went to work doing extensive studies on the psychology of buying and giving gifts. As a result, they have come up with a category for any potential gift recipient.

“There’s a lot to it,” he says. “It’s a huge, working mechanism that does a lot of things. We have close to 700 categories of products on the site. That’s how we do the service. That’s how we allow you to describe your loved one. But to do a survey, there needs to be a category for every type of person you can imagine, whether they’re an architect or a veterinarian or an ophthalmologist.”

For a short video tour of the site, be sure to watch this clip on Gift Professor's Youtube channel: http://youtu.be/mrc3RANsMWg

Gift Professor takes the guesswork out of gift giving and lets you be a gift giving hero!
http://www.giftprofessor.com

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Kiran Ross
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