(PRWEB UK) 4 October 2012
As part of Zoopla’s recent merger with Digital Property Group, a new deal has arisen that changes the way that portals in Scotland are distributed.
Zoopla Property Group, the name of the merged entity, has now partnered exclusively with Lettingweb – the largest marketplace for lettings in Scotland - to advertise their Scottish rental property. The new exclusive deal means that any Scottish letting agent who uploads properties to Lettingweb also has their properties advertised on every Zoopla Property Group site.
Zoopla Property Group have had a busy few months since merging in June, launching a new marketing campaign with primetime T.V adverts across the UK, a sponsorship deal with Premiership football team West Bromwich Albion, and a new print campaign for Primelocation in their biggest marketing campaign to date.
Steve Tigar, Lettingweb’s Managing Director, had this to say about the deal:
‘We are delighted to continue our relationship with Zoopla, especially now that they have joined up with the team at Digital Property Group. As a member organisation, securing the best deal for our letting agents is a top priority.
Zoopla Property Group are looking to use technology to make property hunting easier for everyone involved, which really ties in with what we are trying to achieve at Lettingweb. That’s we have worked together so well in the past and that’s why we’re excited about the future.’
Zoopla started powering Findaproperty and Primelocation this week, and Lettingweb properties are also now appearing across all of the sites.