Impact International Group Appoints Brian Traut Director of Operations

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IMPACT International Group, Inc., (Impact) (, a leading provider of marketing products and services and engagement technology to deliver client initiatives online and off, today announced that it has appointed Brian Traut as the new Director of Operations.

Brian will primarily provide project management services administrating client initiatives to ensure key project objectives are met. Other management responsibilities include product sourcing, production of promotional offers, offer content, customer support, quality assurance and technology operations across IMPACT’s growing portfolio of websites, client promotions and projects. His focus will be on improving customer experience, breadth of offers and quality and operational efficiency for the company.

“As more clients engage our portfolio of products, services and technologies, an increase focus on operations is necessary to ensure we continue to be a leader in consumer/loyalty products and services and provide engagement technologies to our marketplace that are unmatched,” said Becky Goldberg, Impact’s spokes person.“With over 300 consumer offers, 200,000 premium products, numerous game promotions and patent pending engagement technology, Brian will add a much needed support to our organization as it expands its capabilities in the marketing arena. His comprehensive understanding of evolving technology is a bonus that will greatly benefit our sales network, and clients.”
Before joining IMPACT International Marketing, Mr.Traut was an IT Team Leader for a leading architecture and engineering consulting firm in the US, where he helped implement the company's network infrastructure and managed daily operations.
Mr. Traut holds a Bachelor of Science in Business Information Technology from Ball State University- College of Business and has been a speaker at conferences.
“We are thrilled to have top talent like Brian join the team as IMPACT continues to grow at a rapid pace, and I know our clients, their customers, merchant partners and affiliates will benefit from his experience,” added Becky.

For clients or suppliers interested in learning more about Impact International Marketing Group’s products, offers, service or technology email sales(at)iimgroup(dot)com.

About Impact International Marketing Group, Inc.: Impact, a Promotional Marketing Agency and its affiliate companies, strive to create and implement innovative promotional campaigns for business development and loyalty marketing professionals by providing national co-branding opportunities, customized premium and reward product sourcing, OEM services, evolving loyalty and engagement technology development, game promotions, product and reward fulfillment, as well as client specified customer support services.

Media Contact: Becky Goldberg, Head of Communications, Impact International Marketing Group, +1 866.510.1141 - office, bgoldberg(at)iimgroup(dot)com

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Becky Goldberg