Winecoastcountry Launches Brand New Discovery Route; Take the Ultimate California Road Trip on New Scenic Drive

WineCoastCountry, the coastal region of San Luis Obispo County located midway between Los Angeles and San Francisco, has just launched the ultimate California road trip – the WineCoastCountry Discovery Route. Spanning 101 miles of prime Pacific coastline, the Discovery Route takes visitors on a 101-mile drive through 10 fascinating destinations, all within one fantastic vacation.

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San Luis Obispo County, CA (PRWEB) October 04, 2012

WineCoastCountry, the coastal region of San Luis Obispo County located midway between Los Angeles and San Francisco, has just launched the ultimate California road trip – the WineCoastCountry Discovery Route. Spanning 101 miles of prime Pacific coastline, the Discovery Route takes visitors on a 101-mile drive through 10 fascinating destinations, all within one fantastic vacation.

“The Discovery Route is the ideal way for visitors to get the most out of WineCoastCountry’s 10 distinct regions. It helps them figure where to go, what to do and how to get there,” explains San Luis Obispo County Business Improvement District Chief Administrative Officer Cheryl Cuming. “People who come here fall in love with this area of California, and the Discovery Route just makes their experience that much better. “

The northernmost point of the route begins at Ragged Point/San Simeon and runs to southern-most point in the Nipomo farmlands. This breathtaking drive showcases the area’s rich history and culture through its charming artisan towns and rustic seaside villages: Ragged Point/San Simeon, Cambria, Cayucos-By-the-Sea, unincorporated Morro Bay, Los Osos/Baywood Park, Avila Beach & Valley, Edna Valley, Arroyo Grande Valley, Oceano, and Nipomo.

Driving along the Discovery Route, visitors will be treated to majestic views of rugged Pacific coastline, relaxing beaches, lush rolling farmland and renowned, verdant vineyards. Travelers can partake in locavore dining, wine tasting, farms visits, outdoor activities, cultural exhibitions and festivals. History buffs will love the wide range of historical points of interest along the way including San Simeon’s famed Hearst Castle, Cambria’s Santa Rosa Chapel, Cayucos’ Chumash Villages and Sea Captain Cass’ House from 1867, Avila Beach’s 1890 Point San Luis Light House, the 100+ year-old townsite of Old Edna and Nipomo’s archeological site from Cecile B. DeMille’s epic 1932 film “The Ten Commandments.” Outdoor enthusiasts can partake in hiking, biking, horseback riding, kayaking and surfing at the many beautiful state parks, nature reserves, estuaries, beaches and trails in WineCoastCountry.
A sample three-day itinerary can include:

Begin Day One at the northernmost point of the Discovery Route in Ragged Point and enjoy the magnificent scenery.

  •     1st Stop: Enjoy sea kayaking in the breathtaking natural harbor of San Simeon Cove at the southern end of the 60 mile stretch of the Monterey Bay National Marine Sanctuary, the nation’s largest protected marine area. After a brief instructional lesson on the beach by Kayak Outfitters, a team that grew up on the Central Coast and takes great pride in sharing their love of the ocean, paddle the pristine waters that are home to abundant, enchanting wildlife such as sea otters, harbor seals, sea lions, whales, dolphins and much more. Kayak Outfitters, W. R. Hearst State Memorial Beach, San Simeon, CA 93452; (805) 927-1787; kayakcambria.com.
  •     2nd Stop: Lunch at Sebastian’s General Store, a local favorite with some of the best sandwiches and burgers around and a great wine tasting bar for Hearst Ranch Winery -- all with a fabulous view of the surrounding area and very close to Hearst Castle. The store, built in 1852, is a registered historical landmark (No. 726). Old San Simeon/Sebastian General Store, Hearst Ranch Winery Tasting Room, 442 San Simeon Road, San Simeon, CA 93452, Phone: (805) 927-3307, hearstranchwinery.com.
  •     3rd Stop: Spend the afternoon touring the historic Hearst Castle, where history meets elegance in this renowned landmark known for its extensive art collection dating all the way back to the third century. Reservations required. Hearst Castle, 750 Hearst Castle Road, San Simeon, CA 93452; (800) 444-4445, hearstcastle.org.
  •     4th Stop: Check in at one of San Simeon’s lovely ocean side lodgings overlooking the beautiful Pacific Ocean by visiting winecoastcountry.com.
  •     5th Stop: Enjoy dinner at El Chorlito Mexican Restaurant, offering California New Mexico Style Cuisine, offering indoor and ocean view patio seating with house specialties like homemade vegetarian salsa, lamb shanks in a mild tomato sauce and their famous "Margaritas De Vino" made with Los Cabos Agave Especial Wine. El Chorlito Mexican Restaurant, 9155 Hearst Drive, San Simeon, California 93452; (805) 927-3872; elchorlito.com/noflashhomepage.html

Begin Day 2 by waking to the sounds of the surf and the San Simeon sunrise.

  •     1st Stop: Head south on the Discovery Route to the quaint town of Cambria. Begin with breakfast at The French Corner Bakery for a perfect cup of coffee, a mocha or cappuccino, fresh pastry, and handcrafted bread. Spend the morning wandering the charming streets, filled with some of the best art galleries and studios on the Central Coast, including the world-renowned Seekers Glass Gallery. Next, take a walk to scenic Moonstone Beach. The French Corner Bakery, 2214 Main Street, Cambria, CA, (805) 927-8227; frenchcornerbakery.com. Seekers Glass Gallery, 4090 Burton Dr., Cambria, CA 93428; (800) 841-5250; seekersglass.com. Moonstone Beach, Moonstone Beach Drive Cambria, CA 93428; (805) 927-3859; winecoastcountry.com/play/moonstone-beach.
  •      2nd Stop: Travel to the picturesque town of Cayucos-by-the-Sea for lunch at Schooner’s Wharf. Schooner’s Wharf has been offering guests an unforgettable dining experience since it opened in 1993. Embracing a nautical theme reminiscent of the early history of the Central Coast sailors and fishermen, Schooners boasts the best ocean views of any restaurant in the area. Gaze into the deep blue while enjoying one of their signature cocktails and famous calamari strips. Schooner’s menu features fresh seafood, steak and their house specialty Bloody Mary. After lunch, stroll the historic pier; browse the many antique shops; and stop by the Brown Butter Cookie Company where visitors are welcomed by the scent of freshly baked cookies to sample. Brown Butter Cookie Company, 98 North Ocean Avenue, Cayucos, California 93430; (805) 995-2076; brownbuttercookies.com. Schooner’s Wharf, 171 North Ocean Avenue, Cayucos, California 93430; (805) 995 -3883; schoonerswharf.com.
  •     3rd Stop: Time for a hike in Montana de Oro after all that deliciousness! Travel south to Los Osos/Baywood Park for a beautiful invigorating hike in one of the Central Coast’s most magical State Parks. Montana de Oro State Park; The park is six miles southwest of Morro bay and seven miles south of Los Osos/Baywood Park on Pecho Road; (805) 528-0513; trails.com
  •     4th Stop: Check into one of the delightful lodging options in Los Osos/Baywood Park offering beautiful gardens, gorgeous waterfront vistas, and views of majestic coastal mountains of Montana de Oro State Park. For lodging options visit winecoastcountry.com.
  •     5th Stop: After a brief respite from the day’s activities, have a relaxing dinner at 10th Street Grill with delicious food and cozy atmosphere. 10th Street Grill, 2011 10th Street, Los Osos/Baywood Park, California 93402; (805) 528-2011; 10thstreetgrill.com.

Begin Day 3 rising in the morning to the songs of migrating birds on the Back Bay.

  •     1st Stop: take your coffee and meal at Good Tides Coffee Organic Bistro. Good Tides Coffee Organic Bistro, 1326 2nd Street, Los Osos/Baywood Park; (805) 528-6000; goodtides.com
  •     2nd Stop: After breakfast, follow the Discovery Route from the coast to the country on the Edna Valley Wine Trail, stopping to taste at the sustainably-operated Tolosa Winery, the charming and superb tasting room of Claiborne & Churchill, and onto Baileyana for great wine and a game of bocce ball. Edna Valley Wine Trail Map, classiccalifornia.com/edna-wine-map.htm. Tolosa Winery, 4910 Edna Rd, San Luis Obispo, CA 93401; (805) 782-0500; tolosawinery.com. Claiborne and Churchill Vintners, 2649 Carpenter Canyon Rd., San Luis Obispo, CA 93401; (805) 544-4066; claibornechurchill.com. Baileyana, 4915 Orcutt Road, San Luis Obispo, CA 93401; (805) 597-8200; baileyana.com.
  •     3rd Stop: Visit the historic Old Edna Townsite where Sextant Winery Tasting Room is located, and enjoy a relaxing afternoon with a casual lunch in a serene country setting with exquisite local wines and cheeses and farm fresh fare from the Old Edna Gourmet Deli. Old Edna Townsite, 1653 Old Price Canyon Road, San Luis Obispo, CA 93401; (805) 544-8062; oldedna.com. Sextant Winery, 1653 Old Price Canyon, San Luis Obispo, CA 93401; (805) 542-0133; sextantwines.com
  •     4th Stop: After lunch, head to the Arroyo Grande Valley to Windmill Farms and walk through their grounds featuring succulents and roses, and an extensive assortment of pottery, fountains, garden art, a barn filled with fruits, vegetables, gourmet delights and then visit the animals at the Critter Corral. Arroyo Grande Valley, winecoastcountry.com/slo/arroyo-grande-visitor-guide. Windmill Farms, 1275 N. Thompson Avenue, Arroyo Grande, CA 93420, (805) 489-1000; windmillfarms.org.
  •     5th Stop: Last, take a lovely drive to Laetitia Vineyard & Winery to enjoy the picture-perfect view from the hilltop setting, gourmet food shopping, and award-winning sparkling wines. Laetitia Vineyard & Winery, 453 Laetitia Vineyard Dr, Arroyo Grande, CA 93420; (805) 481-1772; laetitiawine.com
  •     6th Stop: Finish the day with a classic Central Coast style barbeque dinner at the famous Jocko’s Steak House in the charming country town of Nipomo. Jocko’s Steak House, 125 N Thompson Ave., Nipomo, CA 93444; (805) 929-3565; winecoastcountry.com/eat/jockos-steakhouse

Visitors can get more information about the WineCoastCountry Discovery Route including special promotions and packages by visiting winecoastcountry.com for a downloadable map, a mobile travel guide and to watch a travel video.

In conjunction with launching the WineCoastCountry Discovery Route, WineCoastCountry has updated and re-designed the website, winecoastcountry.com, creating a comprehensive visitor site featuring state-of-the-art interactive itinerary planning with detailed listings for lodgings, activities, eateries and points of interest. The website can be interfaced with interactive Google Maps to create a downloadable map to printout or send to a smartphone or other mobile device.

About WineCoastCountry
WineCoastCountry, the coastal region of San Luis Obispo County located midway between Los Angeles and San Francisco, is where the best of northern and southern California meet. Spanning 101 miles of prime Pacific coastline, this spectacular region consists of 10 diverse artisan towns and seaside villages rich in character and history: Ragged Point/San Simeon, Cambria, Cayucos-By-the-Sea, unincorporated Morro Bay, Los Osos/Baywood Park, Avila Beach & Valley, Edna Valley, Arroyo Grande Valley, Oceano, and Nipomo. From lush farmland to the sparkling Pacific Ocean, the area boasts vast stretches of white sandy beaches and picturesque rugged coastline, renowned wineries, the world famous Hearst Castle, bucolic farmland, wildlife, pristine forests, beautiful state parks, fields of wild flowers and untouched natural beauty as far as the eye can see. A sampling of activities includes horseback riding on the beach, locavore dining, surfing, biking, hiking, world-class golfing, and much more. Visitors can experience the best of the region along the WineCoastCountry Discovery Route, a breathtaking drive that showcases the area’s rich offerings. For information on how to make the most of your stay in WineCoastCountry, visit WineCoastCountry.com. For the latest news on the area, visit our blog WineCoastCountry.com/slo, join us on Facebook facebook.com/VisitSloCounty and follow us on Twitter twitter.com/VisitSloCounty.

About The SLO County Business Improvement District
The San Luis Obispo County Business Improvement District (SLO CBID) was founded in 2010 by a group of the area’s leading hoteliers with the mission to promote the WineCoastCountry region as a world class visitor destination ideal for road trips, family vacations, wine tourism, adventure tourism, agri-tourism and stewardship tourism. WineCoastCountry consists of the 10 unincorporated regions of San Luis Obispo County: Ragged Point/San Simeon, Cambria, Cayucos-By-the-Sea, unincorporated Morro Bay, Los Osos/Baywood Park, Avila Beach & Valley, Edna Valley, Arroyo Grande Valley, Oceano, and Nipomo. The SLO CBID offers information on the area’s spectrum of attractions, activities, events and lodging options, with more than 800 luxury, specialty, value, and budget vacation choices available to visitors. For more information on the SLO CBID visit WineCoastCountry.com or contact Chief Administrative Officer Cheryl Cuming at 805-547-CBID (2243), admin(at)SLOcountyBID(dot)com or info(at)yourCBID(dot)com. For the latest news on the area, visit our blog WineCoastCountry.com/slo, join us on Facebook facebook.com/VisitSloCounty and follow us on Twitter twitter.com/VisitSloCounty.


Contact

  • Kelly Chamberlin

    415-336-4332
    Email