New York, NY (PRWEB) October 09, 2012
Genesis Media (http://www.genesismedia.com/), a video ad solutions company focused on the monetization challenges of tier-1 publishers, has secured $3.0 million in Series “A” funding led by New York-based technology holding company Black Ocean and ad tech focused investment fund, SamStella. The investment will be used to expand the Genesis product and engineering teams as well as accelerate sales and business development efforts.
Genesis Media is a video ad technology company, focused on improving the economics for premium content publishers on the Web and connected devices worldwide. The company plans to accelerate the roll-out of its premium publisher solutions, giving Genesis Media’s advertising partners transparent access to over 150 million consumers per month, enabling delivery of any length video with best-in-class targeting and engagement.
“Since the merger of TVGenesis and AdGenesis, the emergent Genesis Media has seen significant adoption of its product offering by tier-1 publishers,” said Oliver Ripley, CEO of Black Ocean. “The company is maturing beyond its years in developing innovative online video advertising tools.”
“Genesis Media is the optimal way to target and engage active audiences with cost-per-view video advertising at scale,” said Mark Yackanich, CEO of Genesis Media. “This new investment allows our team to expand our product suite as we continue to assist premium publishers with superior monetization of their content.”
About Genesis Media:
Genesis Media (http://www.genesismedia.com) is a video ad solutions company that uses its engagement-based platform to solve the premium content monetization challenges for tier-1 publishers worldwide. Genesis Media creates new video inventory and revenue streams for its publishing partners and substantially improves engagement and brand lift for its major advertisers with transparent cost-per-view distribution at scale.