NEXT Milton Keynes Gets a Face-Lift!

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Next in Silsbury Arcade, Milton Keynes will open its doors at 10am on Wednesday 10th October after a four month store transformation.

The first stage of the renovation was completed on 20th September when the ground floor of the store was opened to the public, offering women’s, children’s and menswear. Once complete, the store will stand at 33,000sq ft, over 11,000sq.ft bigger than before.

Exciting new additions to Next's line-up include: a stand alone lingerie area, a gorgeous shoe room and a completely new menswear scheme - the only one of its kind in the country! From men's shoes to partywear and jersey essentials right down to that little black dress, the enhanced retail space will provide shoppers with a wider range of products and services to be inspired by.

The Next Autumn Winter collections provide an exciting blend of different trends and styles for women, beauty, men children and home. For women, the 'Country Chic' range reworks the traditional tweeds, plaids and argyle motifs, particularly for women’s coats and knitwear. Childrenswear is a collection of playful stories including abstract prints and bold colours. In menswear, 'Gentlemen's Club' highlights tailoring, distinctive textures and heritage inspired men’s footwear.

To celebrate the opening of the renovated store, on Wednesday 10th October Next will be giving the first 100 customers a chance to win a Next gift card worth up to £50 in their Golden Ticket competition. But don’t fret, if you can’t attend the 10am opening, the store will be giving out a further 100 Golden Tickets at 5pm for another chance to win a Next Gift Card worth up to £50!

And if that wasn't enough, on Saturday the 13th and Sunday 14th October, Next will be celebrating the launch of the new menswear design with a fantastic competition just for the gents. If customers spend over £50 they will automatically be in with a chance of winning a £300 personal shopping experience in store.

The refurbished store will be open seven days a week, 10am-8pm Monday to Friday, 9am-6pm on Saturday’s and 11am-5pm every Sunday. And if you can’t find what you're looking for in-store then visit and order by 9pm for delivery the very next day.*

*terms and conditions apply


Issued September 2012, Matt King, Public Relations on Tel 0116 284 3185

Notes to Editor

·         Images from the Next Autumn Winter Lookbook and more are available to download from which is linked to

·         ‘Like’ Next on Facebook at, follow us on Twitter @nextofficial or get in the Next Google+ circle by searching ‘+next’.

·         Photo opportunities are available on Wednesday 10th October, please contact Matt King in the PR Department for more details 0116 284 3185.

NEXT, established 1982, is a leading British brand offering stylish clothes and accessories for all the family – plus beautiful home furnishings too. Distinguished by its commitment to great design, quality and value, NEXT is today’s go-to label for everything from tailoring and dresses to jeans and shoes.

NEXT’s exclusive collections are now available at over 400 stores throughout the UK, ONLINE at NEXT.CO.UK and through NEXT DIRECTORY (0844 844 8000).

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Matt King