Diageo, 3M, Coca-Cola to Speak at JUMP New York

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Joined-up marketing event from Econsultancy draws top speakers to discuss intersection of online/offline marketing tactics

Speakers presenting include: Christy Amador, Global Digital Marketing Manager, The Coca-Cola Company; Venky Balakrishnan, VP, Global Marketing, Diageo; David Rogers, Executive Director, Columbia Business School Brand Center and more

Econsultancy today announced several of the speakers who will be participating at the inaugural annual JUMP (Joined-Up Marketing Perspectives) conference in New York on 01 November 2012.

Speakers presenting include: Christy Amador, Global Digital Marketing Manager, The Coca-Cola Company; Venky Balakrishnan, VP, Global Marketing, Diageo; David Rogers, Executive Director, Columbia Business School Brand Center and Hugh Murphy, Global Head of Interactive Marketing, 3M, among many others.

JUMP explores the notion of joined-up marketing or the intersection where digital meets traditional marketing channels. The event will be held at the Metropolitan Pavilion, where attendees can expect to meet other forward-thinking, senior marketing strategists and practitioners.

JUMP New York will host over 750 attendees interested in today’s leading multi-discipline marketing efforts.

Econsultancy CEO Ashley Friedlein says: “Econsultancy is happy to be coming to the Metropolitan Pavilion for this single day conference put on by top partners, sponsors and delegates in the industry. Through attending the event marketers will sharpen their strategy, as well as help each other discover how to do everything better online.”

JUMP partners include the DMA, Audit Bureau of Circulations, shop.org, MENG, the Society of Digital Agencies (SoDA) and Columbia Business School’s Center for Global Brand Leadership.

For a full list of speakers visit
http://econsultancy.com/jump/new-york/agenda/speakers

To attend a free JUMP webinar: Measuring Shopping Media 09 October 2012 (12:00pm – 12:45pm EDT) register at:
http://econsultancy.com/us/events/jump-webinar-measuring-shopping-media

For more information contact:

Ryan Sommer, Content Marketing Executive, Econsultancy
ryan.sommer AT econsultancy.com
+44 (0) 207 269 1467
@RyanSommerHQ

John Gibb, Director of Marketing-US, Econsutlancy
john.gibb AT Econsultancy.com
+212 971 0630

About Econsultancy

Econsultancy is a digital marketing best practice community and publisher, which educates the world’s marketers on everything from web analytics and email marketing, to social media, PR and e-commerce. Econsultancy provides independent research, consultancy services, and worldwide events and training for over 120,000 members and counting, and has offices in London, New York, Sydney, Singapore and Dubai. Econsultancy was acquired by Centaur Media plc in July 2012.

Web: http://econsultancy.com
Twitter: http://twitter.com/econsultancy
http://twitter.com/CometoJUMP

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