WOWTV to Feature Croton Watches President and Visionary David Mermelstein on Upcoming Episode

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WOWTV will play host to Croton watches president David Mermelstein on Sunday, October 21 and Monday, October 22nd from 6 – 9 pm ET, during which time viewers will get special pricing on the entire watch line. He will join hosts Charla Rines (Sunday) and Jim Skelton (Monday), as they evangelize the brand and offer exclusive deals.

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We just love having David as a guest on the show--he is incredibly energetic, passionate and knowledgeable about watches...It is so fun to be on air with him. I just love him…love him to pieces!

WOWTV, the nation’s premier television show dedicated solely discount watches, will feature the president of Croton watches, David Mermelstein, in an upcoming show.

“We just love having David as a guest on the show,” said Charla Rines, Co-Host, WOWTV. “He is incredibly energetic, passionate and knowledgeable about watches—his whole life has been about watches,” she continued. “It is so fun to be on air with him. I just love him…love him to pieces!”

Founded in 1878, the Croton name has always been synonymous with its core values of quality, precision, design and style. The modern-day company, headed by Mermelstein, continues a healthy growth track that saw sales of one million watches alone in 2007 with continued growth through current year 2012. The company’s production has increased to a minimum of 250 new styles per year to keep up with demand—a feat that defies most manufacturers’ growth cycles given the economic environment of the past several years.

Croton watches, which feature high-quality, precise timepieces at an extremely affordable price point, are a best seller at World of Watches. “The line has such great style and craftsmanship—you couple that with its incredible affordability and you understand why it’s one of our most popular brands,” said Russell Ackner, VP of Marketing, The SWI Group. “The majority of people still don’t have the same level of discretionary income as they did in years past and they realize the ‘more bang for your buck’ factor Croton watches offer.

The Croton line features an ample selection of collections and styles, including the popular Croton Aquamatic and Croton Chronomaster lines, among many others.

World of Watches also features 100s of other watches on sale by manufacturers including Invicta, Swiss Legend, Lucien Piccard, Glam Rock watches and more. The company encourages customers to visit the website frequently, as new inventory arrives daily and prices are lowered frequently.

The special pricing on Croton watches will be valid during each broadcast featuring Mermelstein, and is available to WOWTV viewers exclusively.

About World of Watches
World of Watches is an award-winning website that has been selling watches to tens of thousands of satisfied customers since 2003. In both 2007 and 2008, Inc. Magazine selected as one of America’s 500 Fastest Growing Companies in its annual Inc. 500 list. World of Watches gives customers a superior shopping experience with:

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Stefanie Hochstadter
The SWI Group
(954) 985-3827 269
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