OnMessage Releases e-Book That Focuses on Strategic Importance of Clear, Compelling and Consistent Messaging

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Messaging: Inside and Out Provides Tips for Infusing Messaging into Your Company, Culture and Customers.

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Messaging: Inside and Out (2012 Part 1)

OnMessage, a messaging infusion company, today announced the availability of MESSAGING: INSIDE AND OUT (2012 PART 1), the first in a series of e-books that will include strategic approaches, best practices and techniques that significantly improve messaging effectiveness and increase the return business leaders receive from every communication investment they make.

MESSAGING: INSIDE AND OUT (2012 Part 1), now available on Amazon, provides readers with a concise collection of strategic tips that enable marketing and business professionals to infuse clear, compelling and consistent messaging into their company, culture and customers.

From training your employees to stay “on message” to social media storytelling, compelling content marketing strategies, and more the e-book demonstrates OnMessage’s commitment to helping companies attain a higher return on every connection they make.

“We meet with executives every day in a variety of different businesses and industries,” said OnMessage founder and president James F. O’Gara. “There’s always one thing consistently on their minds – how can we use messaging as a strategic weapon in the marketplace? That’s why we’ve committed to delivering an educational e-book series that will help business professionals infuse messaging into their company, culture and customers.”

MESSAGING: INSIDE AND OUT (2012 PART 1) contains actionable insights and tips on a wide-range of marketing topics including:

-- How social media trends should play a role your messaging strategy
-- Influencing the influencers during the sales process with effective messaging
-- Blogging your way through the sales and marketing funnel
-- Making a connection with your message in the B2B world

The e-book is currently available on the AmazonKindle® and will soon be released in other e-reader formats including Barnes & Noble Nook®, iBooks® for the iPad® as well as Sony® and Kobo® eReaders. To purchase MESSAGING: INSIDE AND OUT (2012 PART 1) on Amazon go to http://tinyurl.com/8p66c7l.

OnMessage is a messaging infusion company with a proven model for helping organizations develop a clear, compelling and consistent message. The company’s methodology aligns an organization’s strengths and true point of difference with customer needs to create a messaging platform that elicits optimal engagement across all communication channels. This methodology, when combined with OnMessage employee training programs and demand generation services, enables business leaders to achieve the highest return on every connection they make by infusing effective messaging into their company, culture and customers. To learn more visit itsonmessage.com.

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