New York City, NY (PRWEB) November 01, 2012
The importance of social media today cannot be understated! Using a social media manager enables quality businesses to attract more online visitors and convert those visitors into sales.
A company that is not using the power of Facebook fan pages, Twitter, Pinterest, LinkedIn, and YouTube is most likely losing business. These areas, when managed correctly, can offer significant benefit to any company. Brand exposure, consumer interaction, and increasing sales are just a few of the benefits companies are receiving when using a Social Media Manager. In today's economy, businesses need to use every advantage they can to broaden their customer base, and keep them engaged.
A Social Media Manager's job is not usually considered a full-time position, and for that reason many companies have chosen to outsource the management of their social media presence, to a company that understand exactly what to do, in order to maximize value for their customer, and ensure the customer receives the desired results.
When asked why he felt social media was important, Local Lead Genie owner, Vincent Curto said, "today, social media is a critical component of helping a business expand their customer base, and improve their profits. We realized that many companies did not have the time, or inclination to do this in-house, and needed to find a way to outsource it to professionals they could trust. For that reason, we've setup an in-house Social Media Management Division."
"Before Local Lead Genie set up up its Social Media Management division, we researched the most relevant social media sites, that would provide the most significant returns and exposure for our clients. We honed in on Facebook, Twitter, LinkedIn, You Tube Channels, and Pinterest, as offering the best value and exposure for our clients. Our clients were of course pleased, that these sites are free to use, and this allowed them to work our services into their budget. In fact, for some companies, they were able to cut other marketing expenditures in order to focus on social media."
Curto also said, "it's important for both small and large businesses to realize, that these accounts need to be managed by someone who is highly skilled in this area. We've all seen and heard of the disasters, that companies or high profile individuals have committed on social media, and that's why having a specialist handle this aspect of their business is critical."
Mastering social media gives a company the power to lower their marketing costs, that they are currently employing, and produce a better return at the same time. That's the power of social media for every business; small and large alike. When interacting with people using social media, they receive a more personalized experience, which in turn leads to a more loyal customer. Social media also empowers users, by allowing them to see other people's comments about a business, and turn a skeptical viewer into a customer.
Social Media Marketing is evolving on a daily basis, and few companies have the time to keep up with every new development. A Social Media Manager's job is to always knows what is happening, in the online social media environment, and change and adapt marketing tactics immediately to accommodate any shifts that occur. In the end, can a company afford not to have a professional manage their social media presence?
Local Lead Genie is a New Jersey based company, founded by Vincent Curto in 2004. The company mission is to work with small to medium businesses and non-profits to help them maximize their marketing results. Vincent "Vinnie" Curto, a graduate of Lehigh University, with a Bachelor's of Science in Computer Engineering, and a minor in Economics, also studied Systems Engineering at the Stevens Institute of Technology. With thousands of hours of real world experience he has developed extensive knowledge in the areas of marketing for the internet and for mobile devices.