North Social Launches Holiday Advent Calendar App For Fan Pages

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Fans Unlock and Share Daily Rewards With This Holiday-Themed Facebook App

North Social Advent Calendar App - Overview

We created the holiday Advent Calendar App as an entertaining way to drive more brand awareness and engagement with viral sharing features, but also as a way to drive sales with printable and digital coupons - Chris Mottau, General Manager, North Social

North Social, a provider of Facebook applications for over 25,000 businesses, has released a new Advent Calendar App that lets brands surprise their fans with daily promotions throughout the holiday season on Facebook.

The new Advent Calendar App gives brands the ability to put their own spin on this classic holiday concept by giving fans multiple reasons to revisit their Facebook pages. Instead of opening little doors to discover chocolates, fans are encouraged to return to the app each day to unlock a unique digital promotion.

The Advent Calendar App allows fan page managers to set the number of days for their desired promotional period and have it automatically cycle through the entire fan experience. Once activated, the app opens a new virtual “door” at midnight revealing one of the many types of promotions that the app natively supports; coupons, deals, sweepstakes, images, and downloads.

The app is built on the new North Social v3.0 content management system which gives fan page managers the ability to quickly create and launch a powerful social media promotion for the holidays without writing a single line of code.

“The holiday shopping season is always an exciting time and brands are looking for fun promotions to run on Facebook, but they also have to deliver real value”, explains Chris Mottau, General Manager, North Social. “We created the holiday Advent Calendar App as an entertaining way to drive more brand awareness and engagement with viral sharing features, but also as a way to drive sales with printable and digital coupons.”

Brands and agencies interested in the new holiday Advent Calendar App for Facebook can see a live example on the North Social Facebook Fan Page and play along with their “24 Days of Holiday Hoopla” promotion.

About North Social
North Social provides one of the largest platforms of simple Facebook apps for creating and managing custom Fan Pages. Over 150,000 North Social apps have been installed by businesses worldwide, including by such global brands as Electronic Arts, AEG Live, 1.800.Baskets, Virgin, Sony, and the Dallas Mavericks. In addition, the North Social team has developed some of the most heavily used custom applications to date on Facebook. In February 2011, North Social was acquired by Vocus, a Maryland based provider of cloud marketing software. For more information about their software and custom app development services, please visit http://www.northsocial.com.

About Vocus
Vocus (Nasdaq: VOCS) is a leading provider of cloud marketing software that helps businesses reach and influence buyers across social networks, online and through media. Vocus provides an integrated suite that combines social marketing, search marketing, email marketing and publicity into a comprehensive solution to help businesses attract, engage and retain customers. Vocus software is used by more than 120,000 organizations worldwide and is available in seven languages. Vocus is based in Beltsville, MD with offices in North America, Europe and Asia. For further information, please visit http://www.vocus.com or call (800) 345-5572.

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Elspeth Pelliccia
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