Explains How Websites Helped Score Donations During the Presidential Campaign

Share Article released an article today detailing how websites helped parties increase donations during the Presidential campaign. Logo released an informative article today about the importance of good web design when it comes to increasing charitable donations for a non-profit organization. Charity organizations rely on donations from individuals in order to function. Since many donations are often done online, it makes sense for charitable organizations to have a user-friendly website to help meet the needs of potential donors.

A recent article by CNN notes that the presidential campaign in the United States has seen an increase in donations for the Democratic party via online resources. The ease of a website increases the chances of people to make donations online, especially when people are already on the Internet looking up information and doing research. Since a majority of research for companies and charities is now done online, charities wishing to increase their donations should also look to a website solution.

Jeff Spicher, CEO says, ”Websites play a key role in charitable donations for non-profit organizations. When someone visits a charity’s website, they are coming to find information about the organization. If the visitor likes what they see, if they can relate to the charity, then the chances increase of receiving a donation. In order to pull at the heart strings of a potential donor, the content on the website has to be appealing and convincing.”

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