The Tariq Drabu affair and media department will look at different aspects of marketing and advertising. It will look at targeted advertising within both local print media and also seek to enhance its online presence
Middleton, Manchester (PRWEB) November 05, 2012
Tariq Drabu, leading Manchester GDC registered dentist and the managing director of the Langley Dental Group in Middleton, Manchester has today announced the creation of a dedicated media affair department within the Langley Dental Group Limited.
Speaking about the launch of this department Tariq Drabu said "With so many changes in marketing and advertising happening almost on a daily basis it is important that we at the Langley Dental Group stay focused and relevant with our message to our client base." The affair and media department will cover not only issues around the Langley Dental Group Limited but also the wider promotion of Tariq Drabu's specialist services to patients.
Tariq Drabu continued by saying "The Tariq Drabu affair and media department will look at different aspects of marketing and advertising. It will look at targeted advertising within both local print media and also seek to enhance its online presence. The Tariq Drabu affair and media department will also undertake a strong social networking and Internet marketing campaign in order to promote brand awareness of the Langley Dental Group Limited."
Tariq Drabu who is registered with the General Dental Council (GDC) as a specialist in oral surgery and is clinical lead for the NHS Heywood Middleton and Rochdale dental CATS service on to say "our practice has been offering specialist dental services to patients for the past eight years. However the creation of the Tariq Drabu affair and media department will enhance awareness amongst local referring practitioners and those who wish to refer from out with our locality."
The Tariq Drabu affair and media department is initially a six month pilot project with the results being evaluated at the end of this pilot. It will be led by a small dedicated team consisting of Tariq Drabu himself, Matthew Hodkinson the clinical director of the Langley Dental Group and Kristy Miller the senior receptionist. Key performance indicators will be increasing revenue streams and an increase in the number of new patients being referred to the practice and also a widening of the referral base for specialist dental services.
Tariq Drabu concluded by saying "the creation of the Tariq Drabu affair and media department will consolidate the Langley Dental Group's strong existing presence and take it to new level is in areas that have not been explored before. It will allow us to target our current and future client base more effectively. We look forward to evaluating the results after six months."