Content marketing is also taking place to help build Hidden Hearing’s online exposure
(PRWEB UK) 6 November 2012
With more than 40 years’ experience in treating hearing loss, Hidden Hearing has over 84 centres across the UK, all dedicated to providing expert care and attention. Specialising in hearing aids the company also offer free, no obligation hearing tests. With a wealth of friendly and professional staff, Hidden Hearing treats in excess of 100,000 people every year. The firm was also proud to become the first dedicated hearing retailer to be recognised as an Investor in People in 2005.
Offering such a valuable service, the company recognised the importance of carving out a credible presence within the major search engines. In their search for effective SEO solutions, the team contacted Essex-based agency, SEO Positive, recently to view the optimisation packages on offer.
Following several consultations between both parties, a strategy was outlined to push Hidden Hearing’s site up the search engines. David Friend is the account manager overseeing the operation and he explains the work that will go into making this happen.
“Our first action upon beginning work with the client was to research their industry and competitors. This gave us a realistic idea of the work that would need to be undertaken in order to occupy these top spots within Google’s results page. Our next step was to find competitive and profitable search terms that would be most relevant to their company.”
Content marketing is also taking place to help build Hidden Hearing’s online exposure. Work is already underway across all areas of the client’s campaign.
SEO Positive was established in 2007 in Chelmsford, Essex with the aim of bringing effective yet affordable online marketing services to companies from all industries and backgrounds. The company offers a huge range of services including search engine optimisation, Pay Per Click account management, social media marketing and website design.