Southern California’s Filipino American Fashion and Music Icons Support ABS CBN Foundation International

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LA Fashion Week, Martin Nievera & Ai Ai de las Alas, and the Bantay Bata Pinoy Singing Sensations raise funds for Philippine charity.

Southern California fundraisers for ABS CBN Foundation International

Social consciousness is at the core of our business. By promoting a community spirit of giving back, we have been able to rally a broad group of Southern Californians to to engage in philanthropy through every project we undertake.

The city of the stars turned out its brightest for the ABS CBN Foundation International, arguably the largest US-based nonprofit organization within the Philippine philanthropy diaspora. With supporters like Hollywood couturier Alexis Monsanto, concert King Martin Nievera, comedienne Ai Ai de las Alas, and Filipino American triathletes, the charity organization rallied big support from Los Angeles.

The grand finale evening of Style Fashion Week Los Angeles, produced by Insider Productions, featured a 3D spectacle of Peroni Moda - Alexis Monsanto’s Spring/Summer 2013 collection in association with Apl.de.Ap of the Black Eyed Peas. It also played host to the benefactors of the patron program of ABS CBN Foundation International.

“Social consciousness is at the core of our business,” said Mildred Deang, CEO & President of Insider Productions. “By promoting a community spirit of giving back, we have been able to rally a broad group of Southern Californians to engage in philanthropy through every project we undertake.”

Long Beach also came through with a mini triathlon where close to 100 triathletes participated in a swim-bike-run for the foundation’s programs. Saluting the sunrise with their gift to the children of the Philippines, they battled sky and rain for a cause.

“Fil-Am Tri’s goal has always been to promote endurance sports, fitness, and healthy living. We are glad to share our passion with ABS-CBN Foundation International,” said Noriel Simsuangco, Board Member of Fil-Am Tri Los Angeles. “As athletes, braving through the elements is what we are trained to do but knowing that we were doing this for the kids made it an easier caveat to overcome.”

The week of back-to-back events culminated with a standing ovation for celebrity supporter Martin Nievera of X Factor Philippines who joined comedienne and actress Ai Ai delas Alas in a concert that featured the young Bantay Bata Pinoy Singing Sensations that included 2012 winner, Samantha Murray. Children, ages 3 through 14 showed that youth was no barrier to their powerful vocals. The concert was produced by Chua Codinera Productions at the Aratani Theatre in Los Angeles. An earlier fundraiser by the children raised $3,700 where young singers performed their winning numbers and an ensemble.

“This community has become a top fundraiser for ABS CBN Foundation International through the work of our dedicated liaisons and organizational partners,” reported J. Robbie Fabian, immediate past President of the ABS CBN Foundation International. “Through their generosity, philanthropy has become more than just a weekend activity in Southern California; it has become a way of life.”

To contribute to the organization and to learn more about their programs, visit http://www.abscbnfoundation.org/.

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ABOUT ABS CBN FOUNDATION INTERNATIONAL:

ABS CBN Foundation International is a 501(c)3 non-profit organization dedicated to improving the lives of disadvantaged Filipino children and their families in the Philippines and around the world. Its flagship program, Bantay Bata (Child Watch), is a child abuse rescue operation that responds to an average of 15,300 calls for assistance a year. The program assists more than 21,000 children and families in relocation communities and feeds at least 4,400 severely malnourished children a year. Its education program serves 4.2 million elementary school children and their teachers. Other programs include Sagip Kapamilya (disaster rescue, relief and rehabilitation), ETV in schools (school reform in elementary schools) and Sagip Kalikasan (environmental programs).

In the United States, the organization partners with Filipino-American organizations and associations in addressing community issues--youth truancy, housing, issues affecting the elderly, health, and emergency needs. For more program information, visit http://www.abscbnfoundation.org.

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Keesa Ocampo
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