Palo Alto, CA (PRWEB) November 08, 2012
Desti, the smart travel guide, today announced the public beta launch of its all-in-one app for travel discovery and planning. Developed from SRI International’s advanced artificial intelligence technology, Desti delivers comprehensive travel options based on a user’s unique interests. Desti’s public beta app is initially focused on travel and experiences for the Northern California region.
With Desti, users are able to discover and plan travel experiences specifically tailored to them. By deploying Natural Language Processing (NLP) and semantic search capabilities, Desti can understand users’ intentions to make travel planning easy and exciting. Over time, Desti learns each user’s unique travel interests and preferences and adapts recommendations specifically to them.
“We all know the frustrations of travel planning, of sifting through numerous websites and reviews and results that are irrelevant to your personal interests. We knew we could do better, which is why we created Desti,” said Desti co-founder and CEO, Nadav Gur. “Desti is about helping you discover and plan unique travel experiences -- where to stay, what to do and where to dine, all beautifully presented and immediately available at the swipe of a finger for browsing, booking or sharing with your friends.”
To discover travel experiences with Desti, users search using their actual travel plans rather than with imprecise keywords. Desti understands the context of the information and returns suggestions based on the user’s intentions. Desti’s deep knowledge of specific geographical regions allows it to provide much deeper information and context for users than other travel sites. With Desti users can plan every aspect of their trip with confidence, all in one place.
Desti changes the experience of travel planning online by delivering only the results that are most relevant to the user. Desti’s results are also impartial, and cannot be gamed by SEO tactics or advertising. Users are presented with comprehensive travel experiences that have been uniquely compiled using the most advanced technology available.
The backbone of Desti is the Natural Language Processing engine developed from SRI International’s Virtual Personal Assistance (VPA) technology. Like Siri and Trapit before it, Desti was spun out of SRI’s ambitious $200mm CALO artificial intelligence project, the largest project of its kind in history. This technology allows for more natural searching that understands the intent of a user’s search.
“Nadav brought his years of experience in the mobile travel space to SRI as Entrepreneur-in-Residence, and we’re excited to finally make Desti available to the public. Desti is a prime example of applying deep domain expertise with SRI’s most advanced assistant technology to address specific market problems,” said Norman Winarsky, Vice President, SRI Ventures.
Desti brings expertise and understanding to travel planning. Desti analyzes an ever-growing amount of travel data, photos, maps, and reviews through their proprietary knowledge base. Unlike other search engines that can only provide uncontextualized facts like price, location, and a list of amenities, Desti’s knowledge base unearths additional information relevant to travelers, such as if a hotel is noisy or whether a certain small bed and breakfast is good for a romantic weekend.
Desti also scans information about the places that your friends have been, to find the right recommendations just for you. Desti recommends travel experiences that are designed with you as an individual in mind, in the same way that a trusted travel agent knows your interests and preferences. Desti minimizes the hassle while maximizing the serendipity and discovery for great travel experiences.
Desti is available for free download in the iTunes store.
For more information, visit http://www.desti.com.
Desti is the smartest travel guide for your mobile device. Delivered as an all-in-one app for travel discovery and planning, Desti helps you plan and research vacations leveraging natural language search technology and artificial intelligence presented in a user-friendly interface. Instead of sifting through hundreds of search results and reading countless travel reviews, users can plan a trip holistically -- where to stay, what to do, where to dine, all beautifully presented and immediately available at the swipe of a finger for browsing, booking or sharing with friends.That’s true travel nirvana.
Founded in 2011, Desti is located in the Bay Area. Connect with us at http://www.Desti.com or @getdesti.