Students, alumni and passionate college sports fans alike can flaunt their school pride in bright and shining colors.
Los Angeles, California (PRWEB) November 28, 2012
Lamps Plus, the nation’s largest specialty lighting retailer, announces that it will begin producing officially licensed university and college lighting. In an agreement signed with The Collegiate Licensing Company (CLC), an affiliate of IMG College, Lamps Plus has been granted the right to sell lamp shades printed with the official logos of the nation’s most-revered and popular educational institutions. Printed using Lamps Plus’ patented giclee process, this agreement represents an intersection of the two company’s core strengths.
“We’re delighted to announce this agreement with The Collegiate Licensing Company,” says Dennis Swanson, President and CEO of Lamps Plus. “Our custom printed giclee lighting has long been a hit with customers. This new agreement utilizes our capability to produce and distribute quality lighting designs from our California studios, so that students, alumni and passionate college sports fans alike can flaunt their school pride in bright and shining colors in their home.”
The University of Alabama, University of Oklahoma, LSU, University of Nebraska, UCLA, University of California Berkeley, Florida State University and the University of Wisconsin are among the first universities that will be rolled out under this licensing agreement. Sports lamps from additional colleges and universities will continue to be added in the months ahead.
Each college lighting design is created using Lamps Plus’ patented giclee printing process, in which lamp shades are made to order, using a state-of-the-art fine art printing process with fade-resistant 100-year archival quality inks. Once printed, the shades are hand assembled and paired with a lamp base of the customer’s choosing. These high quality shades are translucent, allowing a warm glow to shine through and illuminate the college logo. Ideal for a game room, dorm room or office, the new collegiate designs are available in a variety of styles and make perfect gifts for students and school alumni involved in team sports. Floor lamps, pendant lights and plug-in swag style chandeliers are a few of the styles available. Most schools will also carry each design as a stand-alone lamp shade.
“We believe that these collegiate lighting designs will appeal to customers and college sports enthusiasts throughout the country,” says Angela Hsu, Vice President of Internet Marketing for Lamps Plus. “As the nation’s top lighting retailer with over 40 specialty lighting locations in the United States and a retail website that serves millions of customers, Lamps Plus is distinctly positioned to engage this exciting new market.”
The collegiate lighting collection is now available online at LampsPlus.com; select school designs will also be on display at corresponding local store locations.
ABOUT THE COLLEGIATE LICENSING COMPANY
CLC is a division of global sports and entertainment company IMG. Founded in 1981, CLC is the oldest and largest collegiate trademark licensing agency in the U.S. and currently represents nearly 200 colleges, universities, bowl games, athletic conferences, The Heisman Trophy and the NCAA. The mission of CLC is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. CLC is dedicated to being a center of excellence in providing licensing services of the highest quality to its member institutions, licensees, retailers and consumers. Headquartered in Atlanta (Ga.), CLC is a full-service licensing representative, which employs a staff of more than 80 licensing professionals who provide full-service capabilities in brand protection, brand management, and brand development. For more information on CLC, visit: http://www.clc.com or http://www.imgworld.com.
ABOUT LAMPS PLUS
For more than 30 years, Lamps Plus has been synonymous with excellence in the lighting retail industry. Established in 1976, Lamps Plus is the nation's largest specialty lighting store, with more than 40 superstores throughout the western United States. Together with their retail lighting stores and online business, Lamps Plus serves customers nationwide with the largest selection of functional and decorative lighting fixtures, accessories, furniture and home decor. This selection includes hundreds of products available exclusively from Lamps Plus. Services include in-home lighting consultations, in-store lighting workshops and installation from expert, licensed electricians. American Lighting Association certified lighting designers are available to offer product recommendations and lighting advice in all our stores, by phone or online at LampsPlus.com. The Lamps Plus family of websites also includes 55 Downing Street, Lighting Luxury Style and Lamps Plus Open Box.