Response Mine Interactive Acquires Key Brands, Solidifies Strategy for Boomers and Seniors

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Recent Acquisitions Support Digital Marketing Agency’s Future Growth in Mature Market Segment

Given RMI’s reach, marketing expertise and reputation for delivering results, the recent acquisitions are a natural progression for us as we expand our depth and breadth. - Brent Wheeler

Response Mine Interactive (RMI), a digital marketing agency founded on direct response principles focused holistically on driving category leading ROI for brands, announces the recent acquisitions of retirementcommunities.net and seniors.net domains. These purchases support RMI’s foothold as they emerge as a digital marketing leader within the mature market space.

“Given RMI’s reach, marketing expertise and reputation for delivering results, the recent acquisitions are a natural progression for us as we expand our depth and breadth,” says Brent Wheeler, senior vice president of customer acquisition, Response Mine Interactive. “We are excited to continue expanding our offering within the mature market and feel confident our clients will benefit from the expanded portfolio.”

With these assets under their brand, RMI is now able to build lead generating websites with content specifically tailored to and around attracting boomers and seniors who encompass the mature market. With the recent acquisition of seniors.net, RMI continues to solidify its footprint in the mature market to serve new and existing clients. Seniors.net will include multiple products and services ranging from medical needs, in home care and travel related to boomers and seniors alike. Retirementcommunities.net will focus on providing housing choices for the mature market with an objective viewpoint. RMI’s goal of marketing and customer acquisition expertise in the mature market will be greatly expanded with these acquisitions.

“There is a mega-trend in population growth of retiring and aging baby boomers. With a significant portion of our revenues coming from this demographic, we are continually expanding our portfolio of domains and properties around housing, health and lifestyle targeting those markets,” states Ken Robbins, founder and CEO of Response Mine Interactive. “To that end, we have recently acquired a variety of domains in addition to the over 200 retirement, boomer and seniors domains and properties we own to support our growth. We will develop portals and properties on these domains to add to our marketing network of over thirty properties serving the mature market, a network which includes DiabeticSeniors.com, BackPainRelief.net and many others.”

About Response Mine Interactive
Response Mine Interactive (RMI), a digital marketing services firm founded on direct response principles, which focuses holistically on achieving online category domination for brands. Dedicated to ROI through media driven efficiencies, RMI has generated billions of dollars in revenue for leading brands in the e-commerce, seniors, health care, retail, travel and home services markets. For more information, visit http://www.responsemine.com or call 404-233-0370 x318.

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