Allurez: The Holidays Have a Nice Ring to Them

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December is the top month to get engaged. Learn how to create the perfect engagement ring online.

Vintage Three-Stone Diamond Engagement Ring

More couples get engaged in December than any other month of the year. The time to create the perfect engagement ring is now.

The upcoming holiday season is all about family ties, and tying the knot. In December, more men pop the question than any other month of the year. Diamond engagement rings are being revealed to shocked and elated young women at an amazing rate. Thus, the holidays really do have a nice ring to them….engagement rings.

An Allurez spokesman said recently, “Jewelry is always a great gift-giving idea, but unique engagement rings tend to be one of the best holiday sellers. Allurez makes it easy for consumers to create their own engagement ring online. We have hundreds of both traditional and unusual ring settings to choose from, along with dazzling diamonds of every size and shape, to create the ideal centerpiece for the perfect engagement ring.”

Anxious grooms-to-be may find the idea of choosing the right engagement ring for holiday delivery rather daunting. Online sources however are available to help you learn exactly what to look for in an engagement ring before choosing one of the most important purchases of your life.

“At Allurez we have an entire jewelry education section that contains a complete diamond buying guide filled with valuable information on how to choose the right engagement ring. Everything from the setting to the metal type is covered in our guides. We want every consumer to have the information they need before making any jewelry purchase and our education section gives them exactly what they need.”

When it comes to engagement rings, one of the most important features is the diamond itself. There are four different characteristics to consider when choosing a diamond. Known as the 4 C’s, these include:

     •Carat Weight - A carat is a measure of a diamond’s weight. To choose the best carat weight for your diamond ring, consider the size of the jewelry setting, the size of your finger, and your budget.

     •Cut - The cut of a diamond has the greatest overall impact on a diamond’s beauty. Since it determines a diamond’s sparkle, choosing the highest cut grade within your budget.

     •Clarity - The Gemological Institute of America (GIA) developed a clarity scale, which contains 11 grades. Most diamonds fall into the VS (very slightly included) or the SI (slightly included) categories.

     •Color - Diamonds are valued by how colorless they are; therefore the less color a diamond has the higher its value will be when graded.

Other factors to consider when creating an engagement ring online are the diamonds shape, the setting it is being placed in, the ring size and of course, the engagement ring budget. The Allurez executive added this advice, “Once you’ve found the right girl, you need to find the engagement ring that fits her style, after all, she will be wearing it for the rest of her life. At Allurez our jewelry experts can guide you to the ideal stone, setting and style for the perfect engagement ring that will make her yours….forever.”

If you are popping the question during the holidays, you’re not alone. But by following simple buying tips you’ll have a big leg-up before you propose on bended knee.

Allurez is an established jewelry designer and retailer with its flagship office located in the heart of the diamond district in New York. Allurez carries loose diamonds, diamond rings, and other fine jewelry. Their mission is to provide customers with high end jewelry at affordable, discounted prices, to educate the public about the jewelry industry, and to make shopping for engagement rings, diamond and gemstone jewelry easy and rewarding. You can visit them online at .

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