Gainsborough Showers Launches New Affiliate Programme

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UK shower manufacturer Gainsborough Showers has signed up to one of the leading affiliate networks, Affiliate Future, to increase the company’s online presence and help drive traffic and sales to the website.

Joining Affiliate Future is an important step in our web marketing strategy... and we are excited about the possibilities.

Affiliate marketing is an extremely cost-effective marketing tool, where advertisers (or ‘merchants’) benefit from ‘pay-for-performance’ results. Website publishers (known as ‘affiliates’) place adverts, banners, buttons or links on their website to help to drive traffic and sales to the advertiser’s website (such as http://www.gainsboroughshowers.co.uk). The advertisers then pay commission to the publishers for each sale generated through their links by tracking the transactions.

In addition to the merchant receiving more sales, joining the programme has a number of benefits for the affiliates too. The programme is completely free to join, and is simple and easy to activate. As consumer confidence in buying products on the internet continues increases, more and more people are going online to buy showers and other bathroom products, meaning the potential commission opportunities are fantastic.

Katerina Vankova, Web Marketing Manager at Gainsborough Showers says:

“Joining Affiliate Future is an important step in our web marketing strategy. We have found affiliate marketing to be a very effective sales tool in the past, and we are excited about the possibilities that come with joining such an established and well-respected network as Affiliate Future”

Gainsborough Showers currently offer a standard commission rate to all affiliates, but have plans to introduce different levels of commissions for top affiliates and for sales of particular products.

The shower manufacturer hopes that the additional exposure online will help to raise awareness of the new GSX electric shower range, which has already become popular amongst Gainsborough's current customer base. GSX is the company’s latest range of new showers, and three models are offered, each with different features and benefits for the user. Prices start at just £89.99 for the GSX 8.5, a stylish glossy white shower with white and chrome detailing and accessories.

Any website owners that are interested in joining Gainsborough Shower’s affiliate programme will need to become a member of Affiliate Future and apply for the programme. The company’s merchant ID is 5774 and potential affiliates can apply for membership online.

Company background

With over 40 years’ experience in the UK domestic shower market, Gainsborough Showers offers a range of high quality and reliable electric, mixer and digital showers at affordable prices. The company’s mission is to make buying showers and spare parts online quick and easy. The company prides itself on excellent customer service, offering free delivery on all showers and spare parts, as well as expert advice from a UK based customer service department.

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Lucy Hamshare
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