eChalk Launches Custom Web Design Services to Help Schools Personalize Sites

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New offering blends content management functions with custom design features that enable schools to better engage with communities.


“The Custom Web Design service empowers schools to take ownership in their websites, which is an important aspect of keeping the sites relevant, engaging and meaningful," said eChalk CEO and COO Martin Brutosky.

It has long been established that parental involvement is an important factor in student achievement. And in the Internet era, school websites have become the focal point of engagement for students, parents and educators. eChalk, a pioneer of school communication and instruction management software, has launched Custom Web Design services to help schools personalize their sites in ways that foster greater community involvement and boost their online curb appeal.

“School websites are extremely powerful and useful when they’re tailored to the needs, priorities and style of each individual school or district,” said eChalk CEO and COO Martin Brutosky. “The Custom Web Design service empowers schools to take ownership in their websites, which is an important aspect of keeping the sites relevant, engaging and meaningful.”

With the Custom Web Design service, administrators choose from a variety of customizable themes and work one-on-one with a professional designer to create a unique look and feel for the site. Administrators can advise the designer to modify the site’s layout and navigation, while incorporating school-specific photography and artwork. When the site is complete, eChalk transitions to a support role, enabling school administrators to manage content on their own schedules.

“Other custom services insist on maintaining control of sites long after the initial design phase is complete, which creates an unnecessary bottleneck when schools need to make changes,” said Brutosky. “Our service supports administrators while providing latitude to manage content and make updates. The result is a nimble site controlled locally, not by a third party.”

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About eChalk
eChalk software is the preferred open platform among K-12 schools to manage communication and instruction. The company's patented software enables K-12 schools and districts to increase community engagement and improve student outcomes while saving time and streamlining technology systems. eChalk products safely connect more than 1 million school leaders, teachers, students and parents to the people and information they need to make learning successful. eChalk is headquartered in New York with regional offices throughout the country to provide customers with personalized tech support and hands-on training, consistently earning the company the highest customer satisfaction and renewal rates in the education industry. Visit to learn more.

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  • Kristen Plemon, C. Blohm & Associates, 608-216-7300 X18, kristen(at)cblohm(dot)com

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