“Journalistic Marketing is the next wave of innovation in content marketing. It uses news gathering strategies to create videos which show the impact of your business on the lives of your customers,” says White.
St Louis, Missouri (PRWEB) November 27, 2012
Kristen White, St. Louis-based entrepreneur and media maven, was named a winner in three categories of the prestigious Stevie® Awards for Women in Business – the world's premier awards for women executives, entrepreneurs and the organizations they run The awards are judged each year by more than 200 executives around the world.
White, who is CEO of Creative Catapult Video, LLC and creator of Instant Celebrity Academy was named a winner in the following categories:
Category: Video of the Year
The Mikey Story: Portrait of a Successful Career Woman with a Special Needs Child
Category: Mentor or Coach of the Year – Business
Kristen White, CEO and Media Coach
Category: Female Entrepreneur of the Year – Business Services – 10 or Less Employees
Kristen White, CEO, Creative Catapult Video, LLC and Creator of Instant Celebrity Academy
Stevie Award winners were announced at the 2012 awards dinner at the Marriott Marquis Hotel in New York on Friday, November 9 before more than 250 executives.
Kristen White’s Gold Stevie Award for Video of the Year 2012, is an example of her unique video content style which she calls Journalistic Marketing.
“Journalistic Marketing is the next wave of innovation in content marketing. It uses news gathering strategies to create videos which show the impact of your business on the lives of your customers,” says White. In the winning video, White portrays a day in the life of a special needs professional childcare au pair. Her client, Susan Asay, C.E.O, A.P.Ex. Pro Au Pair, successfully uses the three minute video to attract other families to contract for a year of her in home professional services.
White is also the host of the new TV show, The Ripple Effect with Kristen White, which airs Sundays on KDNL-TV, ABC 30 in St. Louis, and in Nashville, TN, Minneapolis, MN, Las Vegas, NV, and Tampa, FL. The Ripple Effect with Kristen White is a news style talk show featuring experts in wellness, personal development and spirituality. Visit http://www.kristenwhitetv.com to learn more about the show which debuts December 16, 2012.
Kristen White is a professional business coach and media coach. As an award winning video producer, spirituality/transformational author, and international speaker, Kristen White enjoys helping individuals, corporations, and entrepreneurs with innovative marketing strategies for their personal development businesses. She has more than a decade of experience as an award-winning television journalist and anchor as well. For more information on Kristen White and her work, visit http://www.instantcelebrityacademy.com
About the Stevie Awards
Stevie Awards are conferred in four programs: The International Business Awards, The American Business Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at http://www.StevieAwards.com.